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Author: Susan Friesen
Company: eVision Media
Region: British Columbia Canada
Website: evisionmedia.ca
Author Comment / Biography:
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
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| Articles by Susan Friesen |
201. Key Steps Before Implementing an Online Marketing Plan
September 25, 2017
Part One: You Have a Website; Now How Do You Attract New Clients?
Having a website doesn’t do much for your business if no one visits it. Try these initial steps to marketing your website online.
Whether a big corporation or a solo-entrepreneurship, there is likelihood some form of ...
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202. 3 Telltale Indicators Your Website is An Epic Failure
September 17, 2017
Glaring Red Flags Your Website is Under Performing and What to Do About it
Do you know how well your website is really performing? While a great website can help bring in business; a bad one may be costing you sales.
And just because you have a sharp-looking website doesn't mean i...
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203. 7 Frustrating Things Your Visitors Hate About Your Website
September 12, 2017
Why Your Business Can’t Ignore the Importance of Providing a Positive User Experience (UX)
Does your site provide the best user experience?
Bad website usability is not only bad for your users; it’s bad for your business too.
What exactly is website usability? It’s definitel...
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204. Website Planning: Why Strategy Beats Design Every Time
September 05, 2017
What to Do First Before Designing Your Business Website I see it all the time. People are excited about their business. They set out to hire a web designer. They share their vision for their website and excitedly wait for the big reveal. Then, disaster strikes. "You got it all...
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205. 5 Useful Decision-Making Steps to Buying Your Next Business Program Sold at an Event
August 29, 2017
How to Avoid Making Impulsive Purchases from Success-Promising Gurus
I recently attended a 3-day business conference in Vancouver. There were about 500 people in attendance, all business owners and entrepreneurs who where there to network, learn and be inspired.
All in all, it was ...
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206. Yes or No: The Sharing Prices on Your Website Debate
August 21, 2017
Why displaying fees on your website may provide an advantage over your competition
Many small businesses use their web presence to generate leads to feed into their sales process. Each page has a purpose with variations on the intended users the business hopes to appeal to.
Each pie...
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207. Is Jealously the Biggest Culprit in Thwarting Your Business Growth?
August 15, 2017
Why Gratitude is One of the Biggest Keys to Success
No magic pill, wand or formula was applied in creating this success story.
While Social Media can have many benefits to business growth, there’s an underlying, negative-based energy many people experience that could very well be ...
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208. How to Protect Your Business from Cyber Crime
August 08, 2017
Is your business secure? It may not be. Many unscrupulous individuals are operating online looking for new ways to exploit honest people.
I was recently pulled into a scam enacted by someone yet to be identified via a freelance work website. Because of how personally this affected me and my...
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209. Customer Service Strategies in a Digital World
July 30, 2017
How to get your social media presence set up right so you can deal with customer complaints like a Pro
With social media being so prevalent, users often take to their favourite channel with their complaints.
75% of users surveyed said they include social media when evaluating a purch...
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210. Why Twitter Ads Boost Business & How to Create Them
July 25, 2017
An Insider’s Guide to Increasing followers, gaining website traffic, and much more with Twitter advertising Last week we showed you all the basic elements of setting up and using Twitter. Now that we’ve looked at how you can market locally with hashtags and how to set up your prof...
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