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Author: Susan Friesen
Company: eVision Media
Region: British Columbia Canada
Website: evisionmedia.ca
Author Comment / Biography:
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, and founder of British Columbia’s premiere boutique web development and digital marketing agency, eVision Media.
With over 20 years of experience in the industry, she is an expert in helping businesses establish their online presence and create a strong brand identity.
Her passion for empowering entrepreneurs and small business owners to succeed in the digital world has earned her a reputation as a leading authority in the branding and marketing industry.
Visit www.BrandIdentitySteps.com and download your FREE guide: "Unlocking Customer Trust and Business Growth: Your 7-Step Guide to Defining a Compelling Brand Identity that Appeals to Your Perfect Clients".
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| Articles by Susan Friesen |
31. Understanding These 3 Trends Will Help You Design the Best SEO Strategy for 2022
February 17, 2022
The end of each year is a time for reflection, both personally and professionally.
Nearing the end of 2021, one of the things I started to see – as I do every year – was expert predictions on the future of marketing, including everything from the SEO trends 2022 will be defined by to the soc...
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32. Your 2022 Guide on How to Use Video in Email Marketing
January 25, 2022
It’s not news that video is at the forefront of marketing these days.
From creating videos for your website to hosting Facebook Live sessions, this marketing tool has transformed from a nice-to-have to a must-have if you want to effectively engage with your audience and build a loyal followi...
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33. eVision Media's Top Marketing Blogs of 2021 + Why They're So Popular
January 11, 2022
Our Top 10 Marketing Articles of 2021
Here at eVision Media, we’re passionate about helping entrepreneurs and small business owners build their businesses, define their brand identities, and bring their dreams into reality.
It’s why I started this business, and it’s why I and my team...
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34. How We Helped A Local Consultant Get More Visibility (And Become A Bestselling Author!)
January 11, 2022
A Case Study On Douma Leadership
Apologies if I sound like a broken record, but there are some things that are so important in the world of digital marketing, that I can’t say them enough.
One: you need a good website.
And two: a good website isn’t enough.
Even if you...
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35. Your 2022 Guide on How to Get the Most Out of Video Marketing
January 11, 2022
Video Content Marketing Trends & Tips In the past few years we’ve seen a massive increase in video content popping up online, and there’s no sign of it slowing down.
From creating webinars to putting short clips in emails, a video marketing strategy is a must if you want to truly engage wit...
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36. How to Set Social Media Goals for 2022
January 11, 2022
Create the Most Effective Social Media Marketing Plan
There’s a vast sea of social media information out there. Experts are everywhere, and there are just so many opinions on best practices and tactics.
Not only that, but the platforms themselves are constantly changing, whether it’s...
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37. Your 2021 Holiday Marketing Guide for Business
January 11, 2022
Believe it or not, the holidays are just around the corner. Now is the time smart businesses are planning and rolling out their holiday marketing – especially since the pandemic is still affecting supply chains and local economies.
No matter what type of small business you have, there’s no d...
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38. Where To Delegate Your 2022 Marketing Budget
October 14, 2021
4 Essential Business Marketing Budget Tips
I know, I know: we haven’t even reached Halloween yet, let alone the holidays. But stay with me. Because if you’re a fellow entrepreneur, now is the time to start thinking about your business goals for 2022.
Business goals start with marketi...
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39. Using SEO To Inform Your Website Content Strategy
September 02, 2021
Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why entrepreneurs get caught up in how their website looks – that’s the fun part!
The trouble is how your website looks is only half the battle. ...
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40. The Key To Smart Branding
August 19, 2021
I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their branding efforts, so how can you possibly compete?
In a word – consistency. You compete with consistency in your branding.
I promise – a strong focused brand will attract th...
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