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There's some confusion as to the difference between web design and web development, and lately the boundaries between the two roles have blurred somewhat – indeed, some people working in the industry do both! But what exactly is the difference between web design and web development? Web Design When we talk about 'design', we mean how a website looks and feels; the layout, the colors, images and menus. Web designers are often also responsible for branding, creating logos and graphics for a site. It's key to remember that design is about aesthetics rather than usability – so web designers are a type of digital artist. A good web designer will be skilled at creating a website that grabs users' attention – they will have a mix of marketing and graphic design experience. Programs such as Photoshop, Fireworks and Flash are commonly used by designers. Web Development In contrast, development focuses on the functions of a website and the behind-the-scenes programming that leads to usability and ease of navigation. Things like database applications, e-commerce and content management software are all a developer's field of expertise. If you think of web design and development in the sense of a television production, web designers are like the set designers or wardrobe – responsible for how everyone looks – and web developers are the technical crew; lighting, rigging and the cameramen. Skilled website development experts in Chicago will have experience in programming using a range of tools and make your website easy to navigate, adding all the functions required for users. Programming tools are used by developers, such as Javascript, ASP, SQL and XML. With changes in technology occurring all the time, developers who specialize in mobile development are in high demand currently! The Best People for the Job It's rare to find a designer with top-notch developer skills; likewise developers aren't often experienced in design. It's best to work with an agency or website development firm who can offer you the services of a number of staff working in development and design, to create your perfect website. When hunting for the right firm for your website development, Chicago has a wide selection of companies to choose from, but you should always research any web design company before hiring – ask to see previous testimonials from customers, check out their portfolio and ensure they are experienced enough for the job! Ultimately, you will need a team of creatives working to create your perfect website – as well as a web designer and developer, you'll probably need a photographer, content writer(s) and SEO expert to advise on aspects of the site. By hiring a reputable firm, you can ensure that the wealth of knowledge provided by all these experts is at your fingertips. For More Information Visit www.goeditors.net
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