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The 21st century is all about advancement and growth and the medium through which the growth is observed is nothing but the internet. Internet is the place where one can get any kind of information as well as the only place where one can give and share information. Hence internet is used for all the purposes. Marketing is very much important for a company, firm or business to establish itself in the global market. Right from the beginning there have been many ways in which marketing of any product or service took place which mainly included publishing it in the newspaper’s, announcing it in the radio’s and distributing the pamphlets. All these methods were very expensive and time consuming as well. Hence with the increasing use of internet there came a time when marketing took place through the internet and the most effective way of marketing with the help of internet is Email marketing. People make use of email newsletter as they are less time consuming and the cost of it is also zero. Now when a company uses emails as a form of marketing there are some important aspects where they pay special attention to. They make sure that their emails are clear enough and the images and various creative fonts and banners they add to their email can be viewed by the rest of the world. Sometimes it happens that the images are not supported by the email and they are directly sent to the thrash of the customers and in order to prevent that from happening HTML newsletter templates are used. The email newsletter is an easy way through which the companies and firms can connect themselves with their clients and customers and can update them regarding their products and services. There are many online service providers that help these companies and businessmen to come up with a proper email which makes use of all the images and banners and logos of the respective company. Many a times people check their emails with a mobile phone and this is the time when the companies and business firms must make sure that the HTML newsletter templates that are used are mobile friendly. These online service providers keep all such important aspects in mind and come up with such codes that can be viewed with a computer as well as with the help of a mobile phone. Thus if email marketing is done in the right manner then your company or business will surely shine in the international market.
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