|
|
 |
|
|
How to Optimize Social Media for Business eCommerce Site? by Martin Kane
|
|
|
How to Optimize Social Media for Business eCommerce Site? |
|
|
|
|
|
Business,Internet Marketing,Website Promotion
|
|
|
Social media optimization is now trending topic for many enterprising individuals who owns and maintains their network of e-commerce websites. Optimizing these websites alone to meet the demands of the spiders of search engines is no longer enough. With social media increasing its influence on the web and the increasing number of registered users, it is now a must-do activity to include social media optimization in the strategic planning process on how to market and boost online stores. So how should a businessman carry out a campaign with strong focus on social media? The basic step in social media optimization for eCommerce websites is to identify which websites should form part of the campaign. The choice of social media website in learning how to optimize an e-commerce site will depend on the target market. Do you target professionals or are you after the younger set? If the products that are included in the store inventory are geared towards businessmen and professionals, then you need to set up accounts at LinkedIn. If the bulk of your market is composed of the younger crowd, then profiles on Twitter and Facebook can help. Once these profiles have been set up, then that’s the best time to put these profiles to good use. You can use these profiles as extensions of your e-commerce websites to engage customers and connect with new prospects. It doesn’t mean though that you need to boldly sell products and services. Customers and members of social media websites can easily see through these kinds of activities. There are creative ways to introduce the brand and the online stores without boldly promoting these through tweets and posts. Focus on their conversations and find their interests. From here, you can slowly draw them in into the conversations and slowly introduce the products and services in the most responsible manner. Learn how to respond to customer feedbacks and comments. A bad comment is still a comment that can serve as an opportunity to impress!
Related Articles -
Social media optimization, online marketing company, seo india, professional seo services,
|
Rate This Article  |
|
|
|
|
|
Do you Agree or Disagree? Have a Comment? POST IT!
| Reader Opinions |
|
|
|
|
|
|
|
|
|
| Author Login |
|
|
 |
Advertiser Login
ADVERTISE HERE NOW!
Limited Time $60 Offer!
90 Days-1.5 Million Views
|
|
GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
|
|
|
|
|
TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
|
|
|
|
|
LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
|
|
|
|
|
ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
|
|
|
|
|
SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
|
|
|
|
|
STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
|
|
|
|
|
SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
|
|
|
|
|
ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
|
|
|
|
|
JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
|
|
|
|
