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Footwear in Italy by Bharat Book Bureau





Footwear in Italy by
Article Posted: 04/28/2012
Article Views: 115
Articles Written: 4951
Word Count: 878
Article Votes: 0
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Footwear in Italy


 
Business,Finance & Investment,Marketing
http://www.bharatbook.com/market-research-reports/apparel-clothing-market-research-report/footwear-in-italy1.html

Scope
The Italian footwear industry is made up of the following specialised manufacturers:
• Classic men's and women's footwear in leather and synthetic materials Children's shoes?
• Slippers/house shoes
• Technical and sports shoes
• Work and safety shoes
Marketing Research Report

- Product technology: footwear is made in a great variety of materials, such as leather, suede, nappa and other hides, woven fabrics of all kinds and even wood. The adoption of rubber and plastics for the soles and techno fibres for the uppers is fairly recent. Fastenings have also moved with the times, from laces to buckles to zippers, snap buttons, Velcro and clips. Different types of production methods are used to make the footwear, from the typically artisan to industrial. Production methods and techniques differ mainly in terms of the soles (the method used to attach the upper to the insole) rather than the uppers.

- Use: footwear is used primarily to cover and protect the feet but, like all fashion products, it carries a social communication cachet and is used often as a status symbol, which greatly influences features and consumption trends as well as the competitive dynamics.?

- Client groups: the largest footwear companies sell their products directly to the retailers (short supply chain, made up of independent stores, directly operated and franchised own-brand stores and large-scale distribution) while the smaller companies often go through the wholesale channel (long supply chain) to get their products into the retail stores.

Segments
The footwear market is highly segmented due to the high number of possible combinations, such as:
• Gender/age: men/women/children;?
• Use: ceremony, sports, leisure;?
• Materials used: leather/synthetic/rubber/fabric;
• Quality: luxury, high, medium-high, medium, low cost.

The report analyses the footwear market by the following segments of specific use:
• Classic, fashion and casual and classic/sporty;?
• sports;
• specific purpose.

The sports segment can be divided into two sub-segments:
• leisure and professional, identified according to the different levels of research and development (R&D), prices and the different mix of customer types.
• Specific-purpose footwear comprises slippers, house shoes, shoes with uppers in rubber or fabric, work shoes, snow boots, corrective, protective and safety footwear.

For more information kindly visit :
Footwear in Italy

Or

Bharat Book Bureau
Tel: +91 22 27810772 / 27810773
Fax: + 91 22 27812290
Email: info@bharatbook.com
Website: www.bharatbook.com
Follow us on twitter: http://twitter.com/#!/Sandhya3B">This report supplies information on the footwear Italian market and its competitors: market trends, SWOT and key success factors analysis, major companies performance indicators (total turnover, sector specific turnover, market shares and export quotas), business prospects and trends. http://www.bharatbook.com/market-research-reports/apparel-clothing-market-research-report/footwear-in-italy1.html

Scope
The Italian footwear industry is made up of the following specialised manufacturers:
• Classic men's and women's footwear in leather and synthetic materials Children's shoes?
• Slippers/house shoes
• Technical and sports shoes
• Work and safety shoes
Marketing Research Report

- Product technology: footwear is made in a great variety of materials, such as leather, suede, nappa and other hides, woven fabrics of all kinds and even wood. The adoption of rubber and plastics for the soles and techno fibres for the uppers is fairly recent. Fastenings have also moved with the times, from laces to buckles to zippers, snap buttons, Velcro and clips. Different types of production methods are used to make the footwear, from the typically artisan to industrial. Production methods and techniques differ mainly in terms of the soles (the method used to attach the upper to the insole) rather than the uppers.

- Use: footwear is used primarily to cover and protect the feet but, like all fashion products, it carries a social communication cachet and is used often as a status symbol, which greatly influences features and consumption trends as well as the competitive dynamics.?

- Client groups: the largest footwear companies sell their products directly to the retailers (short supply chain, made up of independent stores, directly operated and franchised own-brand stores and large-scale distribution) while the smaller companies often go through the wholesale channel (long supply chain) to get their products into the retail stores.

Segments
The footwear market is highly segmented due to the high number of possible combinations, such as:
• Gender/age: men/women/children;?
• Use: ceremony, sports, leisure;?
• Materials used: leather/synthetic/rubber/fabric;
• Quality: luxury, high, medium-high, medium, low cost.

The report analyses the footwear market by the following segments of specific use:
• Classic, fashion and casual and classic/sporty;?
• sports;
• specific purpose.

The sports segment can be divided into two sub-segments:
• leisure and professional, identified according to the different levels of research and development (R&D), prices and the different mix of customer types.
• Specific-purpose footwear comprises slippers, house shoes, shoes with uppers in rubber or fabric, work shoes, snow boots, corrective, protective and safety footwear.

For more information kindly visit :
Footwear in Italy

Or

Bharat Book Bureau
Tel: +91 22 27810772 / 27810773
Fax: + 91 22 27812290
Email: info@bharatbook.com
Website: www.bharatbook.com
Follow us on twitter: http://twitter.com/#!/Sandhya3B


Related Articles - Footwear, Consumer, Childrens footwear, Sports footwear, Market Research Reports,

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