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| Articles by Richard Phillips |
61. The Best-Kept Secret To Making Money With Copywriting
May 22, 2013
If your copywriting isn't pulling in the amount of response and sales you were hoping, this article is your solution. I've learned the secrets of copywriting through years of my own experience, and now by now my copy pulls in ten times the amount of responses it used to. And I was a pretty poor Eng...
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62. The Secrets For Fast Profitable Copywriting
May 21, 2013
Many people consider that writing copy for the web is difficult and best left to the professionals. With a little common sense, anyone can easily write compelling salescopy. All you need to do to produce good copy is follow a few simple rules. Here are some suggestions to help improve your salescop...
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63. Copywriting Process - One, Two Three - Sell!
May 20, 2013
Want to make a great income as a copywriter? There's never been a better time to launch a copywriting career; there are literally unlimited opportunities. Unfortunately many copywriters don't make as much money as they could be making because they don't have a process. Your process is essential. Wh...
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64. Benefits - The Key To Effective Copywriting
May 18, 2013
Whatever design, branding or marketing channels you use to promote your business, it's vital that your copywriting communicates benefits: the good things that your product or service does for customers. The first and foremost benefit of a product or service is meeting a need. Don't underestimate th...
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65. Copywriting In Slow Economic Times - Ramp it Up
May 17, 2013
In economic downturns, we learn to do more with less. As advertising and marketing budgets are slashed to save on costs, keep these copywriting tips in mind to make sure your business continues to get the exposure it needs. Creating a newsletter, offering a special report or issuing a press release ...
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66. How To Become A Direct Marketing Copywriter
May 16, 2013
There are no shortcuts to become an expert direct marketing copywriter. The expertise which many copywriters want to possess comes with a lot of practice, a lot of cross- referencing, and a lot of exposure to new and different methods and styles of writing direct mail marketing copies. However, one ...
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67. Copywriting - How Copywriters Use Weasel Words To Bend The Truth
May 15, 2013
Copywriters use weasel words to plant an idea in readers' minds that is bigger than the actual claim being made. Working from vague, indeterminate facts (or no facts at all), the copywriter can generate perceptions that may be completely at odds with reality, without making a definite, absolute or c...
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68. Online Marketing With Copywriting - Bullets You Don't Need To Bite
May 13, 2013
Independent professionals and service business owners need a great deal of content to for online marketing. However, when creating content, it is important to understand a few basic principles of copywriting. The reason is that you are writing to an audience of targeted prospects. They will be readi...
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69. Vital Copywriting Tips
May 08, 2013
Copywriting is the most important tool required by every type of businessperson whether he is a small businessperson or a well-established businessperson dealing in different types of products and services. Therefore, copywriters have an important position in the vast business world as they are the ...
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70. Writing Effective Newsletters Instantly
May 07, 2013
Language is a magic tool that, if used powerfully, can persuade, inspire and compel people to act in ways favourable to your business. Marketing goods and services is an essential element of every business and requires creativity, ingenuity and technical skills. The written word is just as important...
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Author: Richard Phillips
