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Once upon a time, the internet was fairly open and accessible. You could drift about infrequently coming across a blocked URL or password restricted newsgroup. Of course things change and one thing which is very evident using the development of the information highway is an increasing commercialism. Wherever you turn you're tracked and monitored, adverts are notably annoying inhabitting side bars with merchandises that you've previously looked at. I am currently being followed every where online by adverts for leather jackets after foolishly clicking on one that seemed good. After all most of us spend an awful lot of time online, itis not really astonishing. We pay our invoices, organise our affairs, go shopping and even see films and TV also. This clearly means that there's a great deal of money to be made and most large companies now have wide-ranging web sites which generate an awful lot of earnings. Just like in the real world, slowly we have seen profit maximising distribute across the electronic world too. For instance one popular strategies to boost earnings is to charge different prices to different customers - it's called price discrimination. You'll see it everywhere, for instance when high street stores will charge more in specific towns and cities depending on typical income. A Big Mac in London will normally be more expensive than one in Liverpool for example. You may think this is difficult to do in a digital world, after all aren't we all identical? The truth is that in some ways it's really even simpler to split up markets online than it's in the actual universe. All you need to do is some factor to distinguish each customer and a procedure to relay them based on that advice. What is commonly done is to target products and services based on the positioning of the consumer. This is really simple to do by looking up the visitors IP address and recording. By using this information you can offer different products, or different prices depending on their location. The world of internet entertainment is even more restrictive, well at least in the event that you use the official sites. Most set a restriction on getting their content from outside their home country. This practice is growing exceptionally rapidly, you will see tons of messages about - this video is not accessible in your state on all the most popular global websites. Ever been blocked from access a huge media site or Hulu or a video on YouTube? this video - to see the way you can watch any media site or the BBC iPlayer wherever you're USA, Spain or everywhere.
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