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RODRIGO DARZI

Pai da Júlia e do Pedro. Especialista em Marketing Digital, com MBA em e-Business pela FGV. Formado ...more
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Working As A Web Writer To Boost Your Online Business by Richard Phillips





Article Author Biography
Working As A Web Writer To Boost Your Online Business by
Article Posted: 08/30/2013
Article Views: 34
Articles Written: 279
Word Count: 474
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Working As A Web Writer To Boost Your Online Business


 
Education
The making of a web writer is an interesting path to marketing success. A great number of people simply hate writing. Let's face it, in our youth writing was not an enjoyable activity. We first learned writing in school which for many of us has been oppressive. We are instructed to write within a specific structure about topics that we have no interest into. This is so different from being a web writer. I remember when I was teaching, I had students write about their experiences during the summer. Most of them could write only three or four lines. Not that there was anything wrong with these kids, they simply lacked imagination, because the school system is not built to foster creativity. Many of us face the rude awakening that as an adult we live in a society that demands a lot of writing. The Internet increases this requirement exponentially and forces one to be a web writer. Content management becomes essential as a marketing strategy. We want our website to show up in the search engines. Given this business reality, we are confronted with the need to be content marketers. You must become a web writer. The key to succeed as a writer, is to write. There is no mystery here. How do you become a good reader? The answer is that, you have to read a lot. How do you become a good writer? The answer is that, you have to write a lot, however, reading will also help you in your writing. So the important thing is to write. It doesn't matter whether you write a novel, a direct-response copy or for the web. You need to develop the craft of writing. There is simply no way around that. If you want to be a web writer, you need to write every day. This activity is essential to develop your creativity. Imagine as a web writer, that you have creative muscles in your brain. The more you use these muscles, the greater stress and effort you put on those muscles, the more you allow them to develop. The truth is that no one is born being a writer. All of us have the same abilities. We have been created in the image of the creator. We have within us creative talents. It is our God given gift as human beings. We all have the potential to become great writers, but we need to develop this ability. There are basic skills that we need to learn and develop. Vocabulary is a crucial tool. Words communicate images, feelings, and emotions. To be a good web writer, you need to have a rich vocabulary. Grammar is important because it brings order in your writing. In a nutshell, the more you learn, the better a web writer you will become.

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