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GETTING INDEXED The top SEO Services companies like Google, Bing and Yahoo!, use crawlers for finding pages for the Algorithmic search results. Pages linked with the other search engines index pages need not be submitted as they are automatically found. Some of the search engines for instance Yahoo, operates a paid service which guarantees crawling, for either, cost per click or for one set fee. These programmes most commonly guarantee the inclusion into the database, but they don’t guarantee any particular ranking within the results of the SEO Services. The two main directories which are, the Yahoo directory and the Open Directory Project, require the manual submissions as well as the manual editorial reviews. Google offers the Google Webmaster Tools, for which the XML Sitemap feed may be designed and offered free of cost for ensuring that all the pages are identified, especially the ones which may not be discovered by following the links. Google crawlers might look at various factors while crawling a site. Not all the pages are indexed by the search engine. The distance of the pages, from the main directory of a particular site can also be important in defining whether the pages will get crawled or not. PREVENTING CRAWLING For avoiding unnecessary content within the search index, the webmasters may instruct the spiders for not crawling a few files or the directories across the standard robots. Additionally a page may explicitly be excluded from the database of the search engine by exploiting a Meta tag which may be specific to the robots. Whenever a Search Engine visits the site, the robots.txt is located within the root directory and the first file crawls. Then the Robots.txt file parses and it instructs the robot.txt regarding the pages which need not be crawled. Being an ethical Ecommerce SEO services crawler, it might be able to keep a Cached copy of the file, and on any occasion may crawl the pages which the webmaster doesn’t wish to be crawled. The pages which are prevented from crawling include the login specified pages like the shopping Carts as well as user specific content like the search output from any kind of internal search. INCREASING THE PROMINENCE A number of methods may increase the prominence of any webpage from the results of a search result. Cross linking amongst the pages of the same website for providing more such links to important pages can improve the visibility of the links. ETHICAL SEO SERVICES Another important point that needs to be noted about search engine optimization is the ethical point of view of the same. Put differently, there have been a range of updates that have transpired in Google’s algorithms and other search engines might follow suit in the near future. All these updates, including the Panda and the Penguin, have emphasized extensively on white hat SEO techniques. This means that all those unethical techniques, that used to generate results in the past, have been shunned by the search engines and they might get you some losses instead of the expected gains.
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