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Business and politics affect the lives of all individuals. If performance of the economy determines the lifestyle of citizens, the policies of the government and efficiency of political representatives can indicate status of well-being in the country. News organizations that report on these two fronts without any bias are the need of the hour as major present day medication organizations are polarized when it comes to reporting business or political news. Political coverage Political news is not just reporting activities of parties. Major news organizations assign beat reporters covering day to day activities of parties or report on the working of a few bigwigs but do not dare criticize measures that are counterproductive. Criticism is selective and often scathing. Political reportage of major media houses is suspect in the eyes of the common man as partisan political coverage is brazen. Coverage should focus elections regular sessions of houses, reporting major policy decisions and getting expert analysis with criticism would keep citizens informed about the progress on reforms and administration efficiency. It would help them identify the genuine performers from the non-performing ones would not be voted into office. Business news Business updates from markets apart, business coverage should highlight issues on mergers, budget and product reviews. Service or product reviews would help consumers while expert insights for the common man would help understand complex budget and tax issues. Many news portals also have dedicated columns for personal finance. Such columns strike a chord with the readers, a majority of whom are not financial gurus. Media houses that tend focus only reporting quarterly reports of businesses or use news space for publicity do not have a dedicated readership. Choosing the right source of information When it comes to covering political or business news, the credibility of a media house should be considered. This is not easy to ascertain however. Online news portals are safe bet as they are not influenced by advertisers. Often major media houses which publish newspapers or run television channel, have online portals to cover what was missed in mainstream media. Online portals are not dictated by advertorial agendas. They cover all issues and usually do not target any individual or party. Online media reach out to the readers without charging anything and are not constrained in reporting. Their objective is to only provide readers with the latest news on the computer and mobile through applications. Author’s Bio: Author is an expert with many years of corporate experience. He has written many articles for online publication, now he is providing information on the availability of business news and political news online.
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