When it comes to handling courier work and growing your logistics company (whether large or small), it takes strategic planning and a proactive approach. Get expert tips on how seasoned professionals are able to get regular courier work with these great strategies. Talk to Local Businesses Instead of waiting for companies to come to you and contract your services, take time to get out of the office and visit local businesses. Pinpoint businesses that regularly need dedicated drivers and take time to talk to their dispatch managers or receptionists. Make sure to also leave your business card. Build Relationships with Other Companies Aside from impressing your clients, you also need to establish a solid network with other delivery and transport companies, preferably ones that handle same-day courier work. Most of these companies often have to deal with exceptionally busy days and may need to outsource some work to other operators they can rely on. Take time to ask what sort of vans they are usually short of and make sure they know they can contract your services in case they need assistance. Keep in Touch with Customers with Emails and Follow-up with Phone Calls If you want to be the considered the primary choice, you need to make sure you stay in touch with your clients through emails and make follow up phone calls. This will help ensure you stay in the forefront of your client’s mind. Build a Website When it comes to projecting a professional image, a website is a must. Even a single homepage can help draw in new leads and provide people a quick and convenient point of access to check what you offer, your rates on courier work and how they can contact you. Make sure that your website displays all the important details of the services you offer. Advertise Online Having a website up and running is not enough if you want to stay competitive. Explore different platforms where you can advertise your services, such as on social media and local online directories. Take Advantage of Online Freight Exchange Promote your business as well as advertise to the trade. Be sure that your listing is updated. You can pick up courier work by being on the right place when someone is in need of such services. The important thing is you need to ensure that you stand out from the competition. Advertise in Newspapers Advertising in newspapers may be a traditional route but it remains to be a highly effective approach to marketing your services. This is one of the great ways to pick up new clients. Build Relationships with Clients As with any type of business, a delivery or transport company greatly relies on repeat business. To be able to maintain accounts, it is important that you ensure your company offers consistent and quality service that meets or even exceeds client expectation. You need to make sure all services are rendered in a punctual and polite manner. This is a highly competitive industry. If you want your business to thrive, you will need to be willing to do more to position your company strategically. Norman Dulwich is a correspondent for Courier Exchange, the world's largest neutral trading hub for same day courier work in the express freight exchange industry. Over 2,500 transport exchange businesses are networked together through their website, trading jobs and capacity in a safe 'wholesale' environment.
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