|
Psst! Want to make your small business look bigger? Its actually easier than you might think. Your parents were right about making a good first impression - they really do count! Try looking like a bigger business with Custom Return Address Labels. Today's labels don't have to be ordered in huge quantities, making them budget friendly for small businesses. Its easy and convenient to order labels for your packages and mailings. Here are a few tips to truly customize them for your business: Coordinate the colors to your business stationary, website and other materials. Whether you are a brick and mortar or online store, continuity is important with your materials. Get Custom Return Address Labels that match what you already have for your business. Go with the most significant color and then use another color for the font that is easy to read. Confirm your mailing address with the Post Office. Now that sounds silly, doesn't it? But many of us don't realize our zip code has additional numbers and if you confirm the "correct" address it may look a little different than the one you use. Simply be sure you are putting the best address, in case packages will be returned to you! Many stores use an attractive font for their company name. But remember to put the street address in a font that is easy to read. Yes, it is great to add the font from your business logo if you can to your Return Address Labels for the name of your business, to brand your labels even more. But try not to put the entire address in that font, or the customers and the postman man have difficulty reading where the package is from. Use the labels on all of your packages. Once you have them, use them with every package and big mailing. Your customers and vendors should get used to seeing them. While small businesses can order these in small quantities, be sure you do order enough of them for your business. Remind all employees where the labels are and to use them. Also remind them to let you or the office manager to know when you are running low so you can order more of them. One of the best things about custom labels is they can make any small business look that much more polished and professional. Think for a moment about a customer receiving a package: one has a handwritten address. The other has a label with the company name and address neatly printed on it. Which one looks like it was sent from a family member or a friend? Which one looks like it was sent from a business? Which one looks more professional? Labels will likely save your employees time and effort. While you do have upfront cost for them, imagine how much more quickly shipping and handling will go when they simply peel and stick a return address label on a package instead of hand addressing it. If you are sending out 5, 10 or 25 packages, its easy to see that you would want your employee using labels to peel and stick instead of spending an hour or two just writing your business address over and over. Finally: be sure to use every line on your address label. If you have an extra line, add your fax number for quick orders or your 1-800 number, or your website. Or consider adding "Thank you for your business!" Lawrence Reaves writes for MaverickLabel.com a full service custom printing company offering bar code stickers, return address labels, magnetic business cards and hang tags. Check out their most popular items here.
Related Articles -
business, marketing, custom labels, labels, return address labels, stickers, business marketing, small business,
| 
