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I worked for several years and Search Engine Optimization (SEO). But what never ceases to amaze me half-truths and outright lies that so many SEO companies use the rope to customers and take their money. Unfortunately, there are no barriers to entry in the field of SEO or Internet marketing field as a whole. Anyone can "hang up his own label and publishing expert. So, it's a reputable SEO people out there and I throw my hat into this lot) to lift the bar, set standards, and call out shady businesses that will bring our overall reputation. Here is my small contribution towards this goal. Five of the most widely used SEO companies lie to dupe their customers: First You have a new website ... you are not "search engine friendly." This is usually used ploy of "services" internet marketing companies to extract large (and often unnecessary) design fees from customers. Search Engine Optimization in someone know that a complete redesign for SEO purposes is usually unnecessary, at best, and maybe even bad for business. If the site is the structural problems that impede the search results, they can almost always be solved with minor changes on the site. There are many good reasons to reorganize the site. Often, a site must be redesigned because their design is outdated, because they create problems as well as for visitors. However, the restructure from the ground up just to make the site more "search friendly" is a fictional term used for money-making purposes. If your Internet marketing company will tell you this, you need to shoot them in the general incompetence. Second People do not read the site content ... they just read. Some internet marketing and SEO companies espouse this nonsense, because (a) they do not have in-house talent for writing, and (b) they plan to "keyword stuff pages for SEO purposes to create a repulsive gibberish point. "We will use over and over, you'll see the same words. Search engines will love it, you'll see and you get top rankings for these phrases. You see?" What these companies do not try to tell my clients is that it all interested users will be achieved by reading stage, at some point, (b) unnecessary keywords are usually not come as a five-year-old wrote it, and those interested in deterring consumers, and (c) mere repetition of the keyword search will bring success. Third SEO will create a ton of leads for you! Search engine optimization can generate traffic, but it can not produce leads or online surveys. This is one of the most common sites of false marketing. I talked to business owners who have had thousands of visitors every month, but rarely got from your web site any leads or inquiries. The simple reason was that they had no lead-generation machines. If you pour money into an SEO campaign, but they neglect to pour their energy into an effective lead generation as well, you will most likely be led by frustration. Search engine optimization has its own role and that is to increase qualified traffic to your site. But if you take advantage of the traffic with a good old-fashioned marketing techniques, it will do you little good. 4th We can guarantee you 1 ranking on Google. This is one of a half-truth is more than obvious lie. But it is still used for fraudulent purposes, so I added it to the list. Here's how the scam. Keywords SEO company products to customer specific page on the site-specific or too vague phrase that is easy to rank in search engines. Then, when the site is really good rank that phrase, they say, "Look how great we are!" Here's the problem. Just kind of ranking, the rankings are worth pursuing, that a qualified traffic to your site. Let me give you an example: Suppose I had a client who built their homes in Tallahassee, Florida. Phrases to help create the most traffic, phrases such as "custom homes Tallahassee ... "Orders are home builders in Tallahassee ... New homes Tallahassee ... You get the picture. As a competent SEO specialist is a phrase, I would like to focus on ranking purposes. But here's something shady SEO company to make bold promises. They write the content around the page is too vague or specific phrase such as "the finest custom luxury homes in Tallahassee, Florida." They will repeat this particular phrase, highlight the links at the page, and lo and behold, suddenly and it takes a silly phrase best custom luxury homes in Tallahassee, Florida. " The only problem is that no one is looking a funny phrase (except for the SEO firm and the client). Thus, their rankings are worthless - they will produce any traffic to the client, and thus no business. I'm not exaggerating. I have seen many SEO companies to brag about such things on their website home pages. It would be like me bragging that I rank 1 Brandon Cornette law firm marketing guy. " What is really the search for a phrase, without me? 5th SEO success last year ... regardless of what industry you are. This is one of the most come from search engine optimization companies simply do not know what he is doing. I agree that the first part of this statement is somewhat true. But the second half is where the lie comes into the picture (or maybe just ignorance). SEO Success hyper-competitive mortgage lending areas, such as, in fact, it may take a long time to achieve. But there are two different types of SEO success - short and long term. For example, if I had a mortgage with a new site, the customer would like to explain to them that the top end of the mortgage generic phrases and comes in, no matter how much effort I put into your SEO. However, focusing on the longer, specific phrases that people are actually searching for), we can achieve a lot of short-term success on the road to the long-term goals. Another part of this general statement is false "industry" clause. Some industries are more competitive niches online, especially when you get a specific geographical area. For example, if I sold the bulldozer parts of Michigan, I could probably reach the top rankings in a few months or less - even a new website. After all, how many bulldozer parts suppliers in one country? If someone tells you that SEO is always lasts for several years successfully with your industry, they just do not know what to do. SEO India provides all kind of Exper IT Development, SEO Optimization and SEO Company Services
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