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A couple of years back, search engine optimization or SEO spreads like wildfire without any rules or regulations and web owners can do pretty much anything they desire to ensure that their sites are on top of the list. Those happy days are long gone since rules are being implemented nowadays to ensure fair listings and proper use of SEO tactics are being used by many web owners. Nowadays, search engines like Google and Yahoo are well versed on these tricks and are fast in penalizing the sites that attempts to use them. Here are some of the things that you should avoid if you are trying to enhance your site. Never copy or duplicate content from other site. This is not only a violation to search engines but a copyright infringement as well. You can find yourself in trouble with various search engines and the law as well. Keep tabs on other sites that will duplicate your content. If you suspect that this is happening to your site and your rankings are affected don’t hesitate to contact those search engines and report this matter as soon as possible. Avoid using invisible keywords. This kind of tactic was used years ago and this is done by stuffing blank spaces on the content of your site with keywords that are invisible or written in similar color just like with the background so that visitors couldn’t see them. You may find these keywords that are written in small font or at the foot of a web page. This trick can now be seen and detected easily by various search engines and they won’t hesitate to ban your site. Avoid the trick called cloaking. Cloaking is a method to redirect your visitors to a different site by cloaking the information that is present in the address bar. These days, search engines can detect this trick easily but viewers can’t distinguish them since they are unnamed and came from an unfamiliar IP address. This trick is the fastest way to get your site banned forever. Never add too much JavaScript to your site. Though search engines can’t distinguish or read JavaScript up to this point, but adding too much on your site might add suspicion to these search engines and will start to look for evidence of other banned tricks on your site. You cannot simply avoid not using JavaScript to your site but if possible, use it to a minimum. You can find the best be2evolution hosting at this be2evolution hosting reviews portal
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