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Credit Cards Go Gimmicky by Ajeet Khurana





Credit Cards Go Gimmicky by
Article Posted: 09/30/2007
Article Views: 216
Articles Written: 842
Word Count: 443
Article Votes: 0
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Credit Cards Go Gimmicky


 
Finance & Investment
Most credit card companies are bent on winning over more customers. There is such great competition in the credit card markets that the sellers have to do all they can. There seem to be too many credit card providers, each of whom is offering scores of terrific credit card offers. Too much competition among the vendors results in some great deals for the customer. Thus, we pick out the best deal from among many credit cards that offer us various kinds of incentives. There are cash back credit cards. There are cards that offer us zero percent balance transfer. There are cards that give us a period of zero interest. And now, we even have credit cards to suit people's hobbies and interests.

Yes, you got that right. Credit cards are now appealing to people's likes and dislikes in their bid to make an impression on likely clients. Credit cards that are sports-related have been in fashion for a while now. For instance, the Bank of America will be bringing out team-branded cards for the football fan to celebrate this year's National Football League season. Given the craze that football has, this is a well-timed gimmick. The Bank of America has made a smart move by teaming up with the NFL, and it clearly hopes to benefit from the football craze that will move the hearts of football fans.

At such times, the question of "Will this or won't this work?" does arise. However, most credit card vendors start out with their eyes set on the goal. They are aware of the possible risks. But they have their eye on the potential gains. If you examine the many rewards packages that have caught on in the credit card market in recent times, you cannot help but notice that they are all gimmicky in nature. It is just that some gimmicks work better than others. The ones that are successful sometimes last for a long time. The ones that are not usually fade into oblivion till someone manages to develop some new and improved version.

Of course, many customers fall prey to the gimmicky offers of credit card vendors. This is why it is so important to carry out a certain amount of research before signing on the dotted line. The more one knows the less likely one will be to fall for a gimmick. This will also ensure that one is able to choose the deal that is better than the rest. Doing your homework always helps.

If you compare credit cards, you will find good deals on 0% credit cards at http://www.cardguide.co.uk/. Visit us for credit card deals.

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