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Development of digital tv external obstacles and internal confusion by wewtghjk wghjkl
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Development of digital tv external obstacles and internal confusion |
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Business,Business News,Business Opportunities
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April 28, 2001, Suzhou launch cable digital television, which also became the first operator of digital cable TV into the market. Today, the time has past 4 years, digital cable though blossom everywhere in the nation, but still can not build a truly in accordance with the laws of the market operations, commercial operations measures to the actual case. Digital cable TV, a development of this market and the demand of the product under the policy support has to be a dependent of deformed children. How can a normal digital cable development, how to get rid of government subsidies to independent operation, profitability, has become a have to face and consider. In 2005, for China's digital cable TV is a mixed blessing, the annual swing. The changing face of policy support, competition from telecommunications, broadcasting operations within the chaotic status of the serious lack of content, digital cable television business who have an urgent need to look up a good face about their plight and the obstacles .
BR BR 1, China's external obstacles to the development of digital television
BR BR 1, policy support mixed
BR BR With foreign countries other than the development of digital television, the birth of China's digital cable from the beginning by the national policy on caregivers. 82 orders of business for the telecommunications and broadcasting sectors may not cross the requirements for the development of digital television broadcasting has removed a great competitor, and then, SARFT has issued a series in favor of digital television development, regulations and rules, a time, digital cable, as the emperor's daughter, mentality, generally, in the vast land of the surging. Various reconstruction projects have been started, in full swing and set-top boxes for digital TV publicity everywhere. But the boisterous scene in the dynamic behind the policy to protect digital television began a slight change. First state issued 39 orders to carriers can obtain a permit from the method of radio and television network broadcast video programs, then news that the CCTV has prepared the development trend of satellite digital television, while CCTV subsidiary of the China Television Network Development Co. the company will focus on network TV as a CCTV one of strategic business development. [1] from the operation of Beijing Netcom, network TV is the first network created by the broadcast media platforms, are also gradually developing and expanding. With the upcoming 2008 Olympic Games, the deadline for the digital communication is becoming increasingly short.
BR Relative to the slow state of digital television development, others such as IPTV, DVB and other forms of digital communication also began to get the government's attention. This is the current policy support to rely on digital cable TV is undoubtedly a dangerous signal. If in the formulation of national policy is no longer inclined to digital cable, then digital cable will face from the telecommunications network IPTV, interactive TV, inexpensive and cover a wide range of terrestrial digital television, satellite channel large number of multiple digital TV extrusion and competition. The policy was originally attached to the national tendency to grow up, did not achieve the normal operation of the digital cable market could withstand such fierce competition? Loss of policy support for digital TV will be facing a tough situation how? Is also called into the policy, failure is also the policy of national policy for digital cable dependence is too large, will likely encounter in the future of its competition in a huge loss.
BR 2, immature market heavyweight competitors face
BR With the promulgation of Decree 39, had lived in the telecommunications network as being like a fish out of bondage began to flex its muscles to entertainment distribution. IPTV, also known as network television, as the development of telecommunications in the new century, a new growth point. With the rapid growth of broadband users in China, IPTV industry forecasts to 2008, China's IPTV subscribers will reach 100 million users per capita consumption will reach 1,000 yuan, so the next four years, China's IPTV market will reach 1000 billion in size [2], so much of a cake, how can not attract the attention of telecommunications. Compared with digital TV, IPTV has many advantages of telecommunication development, the first is the transformation of the cost of the network, and cable networks for dual-network transformation compared to the cost and increase the bandwidth of telecommunications to bring about a more attractive real interaction spread the cost of required type is relatively small. From the application point of view, digital cable TV services can be provided, IPTV can offer similar services, but some of the IPTV services, digital TV is impossible. Meanwhile, digital cable and IPTV in the target population was close to, are middle-income cities, so the market is showing signs of conflict.
On the other hand, the effective integration of the national telecommunications network to the flow and sharing of resources, and digital cable around the cable network as their own way, the central network and the gap between provincial networks and estrangement, resulting in the sharing and cooperation on difficult. I am China Crafts Suppliers writer, reports some information about needlepoint dog pillows , cleaning feather pillows.
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