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As the Information Technology is growing and showcasing new specializations there is a need to distinguish between web design and web development. Web design is a kind of graphic design and styling to provide end users with a level of comfort and easy of use while navigating through any web page. Web design is a term which refers to the way any web page is delivered to the end users over the internet with the use of different web browsers like Internet Explorer, Firefox, Google Chrome and Safari. Web page design has various measures ranging from the technical specifications to the look and feel of the web page over the internet. Success of any web page depends upon the right combination of web design parameters. Following article is an attempt to make you out of such important features. First and foremost thing is the content of the web page. Highly attractive web page design may attract the attention of the user for a while but later on content is the key for the successful translation of that visitor in to a customer. Try to keep content of the webpage as precise as possible and avoid using words not suitable for a particular group of people. If considered technologically the content can be published over the webpage design by using different types of programming languages like HTML, XHTML and XML. Videos and photos also can be published over the page by using different programming scripts. Typically web site design can be of two types Static and Dynamic. Static sites are useful while web page design has a solo purpose of providing information to the end users. Static pages don’t change content and layout with every request unless a human (web master/programmer) manually updates the page. A simple HTML page is an example of static content. While dynamic pages facilitates user with interactive web environment and are useful when the purpose of the website is to sell some product, asking for feedbacks and complaints etc. Dynamic pages adapt their content and/or appearance depending on end-user’s input/interaction or changes in the computing environment. Content can be changed on the client side (end-user's computer) by using client-side scripting languages. If you own a business consider dynamic websites as dynamic websites offer the user a feel that they are visiting the company itself. Different interactive and multimedia options provide website a fresh and attractive look and feel. Blogs, forums and Social book marking sites are the examples of dynamic sites. Frequently changing text of dynamic sites retain a particular user over the site as each time user log in to the site he gets a fresh chunk of information and value able suggestions. There is a predefined structure of web pages for the ease of search engines and other databases more popularly known as semantic markup. Semantic markup provides a meaningful structure for the web pages and defines its importance. Use of proper semantic markup is very much needed as the web page may loose its structure and search engines may feel the web page design of poor quality. With the progression of the Web, tens of thousands of web design companies have been established around the world to serve the growing demand for such work. Choose any proper and appropriate web design company which have sufficient amount of work experience and knowledge in the web design domain. Sigma InfoTech an Australian based Website design, Website optimisation firm specialising in web design, graphic design, Software Development, SEM, search engine optimisation helps to remain high in the search engines and with it any of the sites can achieve the desired goal of influencing profits.
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