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A reason why most of the projects meant for outsourcing land up in India is because of the common notion prevalent everywhere. That notion is that India has unofficially been declared as the hub of outsourcing. Others are not out of the race or completely out of contention. Just that India’s chances have always got pegged highly than that of the rest. But why has this happened. This has been a continuous process, an incessant circle that has been in motion for a long time. Outsourcing to India started as a try and error sort of thing a lot time back. It steadily grew into becoming a practice, which yielded good results for the client. The practice became a habit with time with clients tasting success with their projects all the time. With time, for better or worse, the habit has become an obsession. The problem with companies nowadays is they simply fail to think about anything else than outsourcing to India. This is what helps them grow, this has become a part of their DNA and they find it tough to breathe without this. Other countries like China, Ukraine, Russia and several countries in Europe too have come up. But they still are a long shot in comparison to what India demonstrates. Now for clients to have seen success for such a long time, it becomes highly risky and dicey to try out newer options. That is one of the main reasons why outsourcing to India has become such a big commonality. Nobody is willing to put their money on anything else fearing they might not get all the benefits they get from Indian venders. Clients are familiar to what happens within the Outsourcing to India framework. They know how the process starts, how it finishes, what transpires and how does project execution happen. They are familiar to the quotes charged by Indian companies and know the quality provided by Indian vendors. They have the conviction Indian Companies never delay or prolong project deliveries, and pertinently make them on time without procrastinating. Switching onto something else or some other vendor would mean changing directly to Fourth Gear straight away from First Gear. This would have disastrous consequences, for venturing into unfamiliar territory always comes with its own set of perils. How easy would they be to handle? Then the range of services they get by Outsourcing to India is again a case to be raved about. It is not that often you get a website coded, designed, search engine optimized and internet marketed through the same company, all processes delivering convincing results. Clients get a feeling as if they just bumped into a powerhouse services provider. These reasons vindicate why this process is hard to let go off, and why companies struggle to come to terms with anything else that is slightly as similar to what this is. The commonality is seen everywhere, and this is the reason why companies are so paranoid about sending their projects to India. John Anthony is Internet Marketing Consultant and currently associated with IDS Logic, Link Building Company, Offshore Outsourcing and SEO Services India providing Internet marketing solutions to global.
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