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Author Spotlight
RODRIGO DARZI

Pai da Júlia e do Pedro. Especialista em Marketing Digital, com MBA em e-Business pela FGV. Formado ...more
DAVID PAYNE

Technology without a doubt has made things easier for us. However, that being said, it has also comp...more
K HO

Affiliate marketer - I enjoy the challenge of what the internet has to offer. It has given me the o...more
DESIGNPLUZ PTY LTD

Designpluz has steadily matured from a passionate graphics design start-up, into a full service digi...more
RAM SEWAK

Myself Ram Sewak possessing indepth domain experience of more than 10 years in SEO, SEM, Web Develop...more


Digital Marketing Agency Puts Facebook and Twitter to Work for Their Clients by T Ireland





Article Author Biography
Digital Marketing Agency Puts Facebook and Twitter to Work for Their Clients by
Article Posted: 04/27/2011
Article Views: 121
Articles Written: 131
Word Count: 488
Article Votes: 0
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Digital Marketing Agency Puts Facebook and Twitter to Work for Their Clients


 
Internet Marketing
It’s hard to find a digital marketing agency out there that doesn’t have a Facebook group, a Twitter profile, a YouTube channel, or a LinkedIn account. With good reason -these popular examples of the ever expanding world of social media are a gateway to the public that allow potential clients an inside look at what a company is all about. Considering that Facebook alone has over 500 million users signed up, it’s easy to see why these platforms have become an important piece of the online marketing puzzle. Any company that is able to capitalize on the combination of carefully thought out search engine optimization (SEO) strategies and social media targeting is one that is going to have a Twitter feed full of happy tweets from impressed clients. With the help of a digital marketing company like The SEO Agency, businesses can use social media to tap into their customer base and come away with valuable feedback, and in the process of doing so, form a personal bond with their followers and network connections. More often than not, these followers turn into customers. What may start as a simple Facebook group with a few close friends invited to join can quickly grow to include thousands of people, all of whom are only one click away from the website the group was formed to support.

Of course, social media is only one element of a SEO strategy that an experienced digital marketing team will use to increase a company’s brand awareness. Just having a group page on Facebook or a Twitter account doesn’t instantly guarantee traffic to a website. The benefit of these sites is the interaction between them and the people who visit, whether it’s sharing articles that are relevant to visitors, posting updates that keep members of your network in the loop with company news and information, or even creating viral content that can help a company reach a potentially massive audience. The key to finding success on these platforms is employing a team with the know how to target the company message to the right people online.

The SEO Agency isn’t a digital marketing agency that believes in a ‘one size fits all’ social media solution. They provide a customized social media strategy for businesses, which means they focus on the platforms that will best increase the buying public’s awareness of a particular company, whether it’s through Twitter or Facebook.

About the Author Fred Davidson is a social media expert who recommends businesses wishing to operate a successful website use the services of a digital marketing agency. For companies that choose to take advantage of the many benefits of a broad social platform presence, these agencies can be invaluable in formulating online strategies and game plans. An agency with an extensive understanding of SEO and social media outlets can help their clients reach and stay at the top of search engine rankings.

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