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Brand is a strategic asset, is the core competitiveness of the important part. In the context of the financial crisis, the domestic shoe, in particular the Wenzhou shoe, a good brand awareness, increase product added value, build strong brands, not only the most effective development, but also Nike Air Max shoe maintain strategic lead one of the important factors. But how to create your own shoe brand? Is how the brand step by step from small to something big that? Global shoes Network reporter interviewed on this issue Fu Yu of Wenzhou Footwear Co., Ltd. General Manager Mr. Wu Guangde Butterfly. Whether there is sufficient production capacity and high quality management system to produce products that meet market demand, whether to ensure the timely, reliable delivery, and take effective means of marketing their products to Ray Ban Sunglasses market, whether there is a strong R & D capabilities and evolution to provide consumers with a steady stream of new products and things like that for a shoe, especially a company with its own brand is critical. Yu-Fu Butterfly Shoes Co., Ltd. Wenzhou After years of development, production, management, channel made a series of achievements in recent years, in order to seek a breakthrough in market performance, began to operate the touch extends to the field of product development. It is understood that the company has set up in Guangzhou and other cities the product development research centers, the development of brands for companies to create a good protection. For a business, the human factor is the first one, every step of the operation of enterprises, each of these phases is achieved through people, so the increase and decrease business efficiency and how good people are closely related. But how good people with good people management and to achieve "good quality, high efficiency" standards? Mr. Wu has its own set of effective methods, and use his own words to be summed up as "reasoning, the system treat the person, the efficiency to keep people." This will be the struggle of our business as a goal, it is its own key to the success of brand development. Successful Nike Air Max 90 brand is to overcome the many "impossible" after the success of that step to go. Full of opportunity and hope in this market where nothing can not get the peak, there is no sense of how brands succeed career. Mr. Wu It is with this idea to overcome difficulties one after another to lead the "Yu Fu Butterfly" continues to move forward.
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