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Post chain stores began to appear more flat channel projector - Projector - Education Industry by qmqm wang
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Post chain stores began to appear more flat channel projector - Projector - Education Industry by QMQM WANG
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| Article Posted: 12/14/2010 |
| Article Views: 55 |
| Articles Written: 809 - MORE ARTICLES FROM THIS AUTHOR |
| Word Count: 795 |
| Article Votes: 0 |
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Post chain stores began to appear more flat channel projector - Projector - Education Industry |
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Business,Business News,Business Opportunities
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At the beginning of this article, we first take a look at what is called a funnel? The channel definition, must have hearts of every person has a spectrum of it! American Management Association (AMA) the channel is defined as: "an organizational unit within the company and outside the company
Proxy And distributors, wholesalers and retailers structure. Through this structure, for goods, products or services transaction. "In short, the channel is the product manufacturers to reach consumers from the middle of the process. In this process, manufacturers are often based products and their circumstances are different options , thus giving birth to the diversification of channels now.
More of the channels are defined, we know that, according to the situation of manufacturers and the product itself, there is diversity in the form of channels. And for
Projector , Its own special characteristics and customer base but different. Surely, the projector manufacturers usually choose traditional
IT Channels are most common. Then, projector manufacturers Why the traditional IT channel? Most projector manufacturers
Sell Channels are based on the traditional IT channels, not by the size and coverage is more extensive
Home Appliances And other sales channels, this is because the projector itself, the product features and determined sales targets.
Relative to household electrical appliances, the projector has
Technology Content higher characteristic, and its not only the price is high, demand is also very high sales. It is precisely because of its high technology, professional sales staff is the lack of access to the appliance if the channel would make the conflict even more prominent, thus restricting the projector into the appliance channel, not the same as other home appliances in the home appliance store in there. Meanwhile, the projector channel a large portion of the projector is determined by the target groups.
It is understood that, in the projector market share in
Education The largest industry market. The sale of projectors in the teaching profession is not just selling a single product so simple, but also many additional factors to consider, for example,
Multimedia Classroom Settings, the control system of the building and booth set up so that it is a small project can not be too, which requires the agent to the projector has a high expertise on the projector have enough peripherals understanding, which restricts the flow channel of the projector.
The projector is the other large customers business customers. With the development of society, "laptop + projector" has become a standard mobile business presentations. According to market watchers indicated a large number of exhibition activities, technical training, academic exchanges, conferences, presentations, etc., are driving the projection equipment, a large number of applications in the commercial field. The rapid rise of the business market, as the last two years the sustainable development of the projector market, strong point.
According to authoritative statistics, China's projector market in the field of education application of the highest, followed by business applications, home applications in that order. It is the decision of these key user groups of the projector which is not used household appliances and so on, but most use the traditional IT channels.
General on behalf of the system is the main channel
To understand most of the projection of the IT companies prefer traditional channels, we again look at the current market channels in the mainstream channels. According to statistics, the current channel in the projector market, the mainstream is the total generation of the system. Its advantage is relatively easy up and down through channels, in step, a better division of work done perfect, simple system of relations, which can prevent the agency brought more than on price competition, large price competition, parallel imports and counterfeit goods after another, the operation of the product is not complete and resulted in a very chaotic situation in the market place, is also particularly beneficial to the interaction between upstream and downstream firms.
Channels become flat Dell can be unbeatable in the IT industry in all the power due to its direct sales model, thus, direct sales model has gradually been a major manufacturer of attention, have begun to channel their flat, in order to enable manufacturers closer to users, manufacturers and channels of business to make changes in the market has a faster response, the same time, can save large sums of expenditure. Therefore, the channel growing trend flat.
Professional distributors and stores began to appear I am Cheap On Sales writer, reports some information about how to make colloidal silver , magellan gps parts.
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