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Chinese home appliance 2007 will be staged eight fully integrated wind direction - television, air by big tree





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Chinese home appliance 2007 will be staged eight fully integrated wind direction - television, air by
Article Posted: 12/12/2010
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Chinese home appliance 2007 will be staged eight fully integrated wind direction - television, air


 
Business,Business News,Business Opportunities

2007 of consumer-electronics market already opened the curtain, the Chinese home appliance industry in flat TV, mobile phones, air conditioning and other fields, their cracks around the channel, the standard game, events such as product innovation in a field of interpretation of a hot battle. Thus, the number of Chinese brand communications research institutions launched version of China's household electrical appliances in 2007 eight winds, hot spots in the new year leading the industry to find the motivation and direction.

One's crowded appliance standards war

Appliance industry has always been competitive, experienced brand in the war, price war, service after the war, in 2007 along with refrigerators, water heaters, washing machines, MP3, MP4 and other various sizes introduction of new standards for home appliances, some experts predict household appliance market in turn experienced a new round of "shuffle", "Standard Wars" will be an important weight store competition.

Comes standard war, no one will forget last year's dispute over the enterprise standard. Electric wall heaters technical standards of anti-war, air-conditioning energy saving cleaning standards battle, battle standard air-conditioning installation services, energy efficiency standards for washing machines battle ... ... whether the standards have been introduced, or current Skyworth stir-fried flat TV installation service standards are to "standards war" has become the most visible Chinese home appliance industry terms. And no matter how enterprises compete for the right to compete for a variety of criteria, but on the whole consumer electronics market and the interests of consumers is undoubtedly a big positive. Today's consumer electronics market has formed a legal basis everywhere, all actions have long to follow the situation. 2007, the state has promulgated a series of new standards for home appliances measures, including the "Electronic Information Products Pollution Control Regulations", "mandatory to implement energy efficiency washing machine identity," as well as on the standard electric water heater.

Beijing Digital China Research Institute of Electric Household Appliance Jiangpei Feng, chief analyst, said: all the industry standard will continue to refine and continuously regulate the development path of Chinese home appliance industry. In addition, a variety of criteria necessary for a this not only means an increased emphasis on the rights of consumers, but also for manufacturers to improve products continuously improve the production technology.

2 bloody home appliance chain's game

If the appliance hypermarkets in 2006 Swordsman infighting to Suning and Gome leading the trend in the end, then in 2007, Hutch will be inevitable showdown between the peak. However, with Best Buy that outsiders Hengdao insert, 2007, home appliance supermarkets wanderers more unpredictable. For a time, different opinions, Suning, Gome, Yongle "Old Three" era proclaimed the end of Suning, Gome, Best Buy's "New Three Kingdoms" era of the statement a moment stir.

Now, Best Buy's situation is not very optimistic, have just come in a variety of negative news-ridden, first accused of deliberately setting a double standard, raising the threshold of Chinese consumers return; followed by intensified contradictions among manufacturers, Top mobile phone supplier Nokia to stop ... ... It seems their "foreign monks" Another point in the Chinese market, "acclimatized." On the other hand, domestic appliances giant Gome, Suning is sufficient firepower to play stiffer. After the merger of Paradise set a new national U.S. group sales break through 100 billion yuan in 2007, more than 1,000 stores home military order. The year 2007, Suning plans to more than 200 new store openings, and will maintain an annual growth rate of over 200.

Every indication that the domestic fight against giant Best Buy's determination that a monk. As Shanghai's first Best Buy store business, Britain, Japan and many other foreign chains are quietly approaching. Staggered within the foreign aspect of the home appliance chain industry will be doomed to a bloody big battle.

The general trend of household electrical appliance enterprises stormed the three high-end market
With the improvement of housing conditions
residents, large living room and large kitchen and the popularity of high-end household appliances such as drum washing machines, flat screen TV, inverter air conditioner and some other products in stock replacement series in favor, and to show strong momentum .

Years, Chinese enterprises have been living in a "home appliance factory in the world," the shadow of the company's price war, the concept of station after another, in addition to being a raw material prices, the industry reshuffle, and other threats, the industry also had "Sell TV than sell cabbage" argument.

I am China Manufacturers writer, reports some information about blown glass vases , martini glass holder.

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