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Household Appliance Company Trademark Dispute Reflects The Institutional Issues by big tree
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Household Appliance Company Trademark Dispute Reflects The Institutional Issues by BIG TREE
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Article Posted: 09/19/2010 |
Article Views: 22 |
Articles Written: 1033 - MORE ARTICLES FROM THIS AUTHOR |
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Household Appliance Company Trademark Dispute Reflects The Institutional Issues |
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Business,Business News,Business Opportunities
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Yet another trademark of listed companies and controlling shareholders the right to battle for ownership of the end. In order to value billions of marks, three came in. Gree Electrical And Gree Small appliances Brand of "infighting" into public companies and Gree Group, "strife." State Trademark Office has finally confirmed Gree Group "Gree" Trademark Assignment To come into effect for listed companies, "father and son struggle" ended. "From the brand Management Perspective, the causes of the incident is the enterprise specialized in brand development and diversification in the conflict. "The letter states Intellectual property rights Service Ltd, people of means, "Gree" will mark the formal into the Gree thoroughly shake off the brand's interference. This is just one case. In fact, many famous brand ownership are vested in the hands of the parent company, the "ownership" and "use rights" inconsistent case, the focus on trademark issues, controlling shareholders of listed companies and there are four main interactions: One is the interests of disputes as a listed company and controlling shareholder of the mark as competition for resources. In addition there are outside Gree Resources and East A Ejiao The trademark dispute. The second is the parent company, high cash use of trademarks or set off against the arrears of listed companies. As 39 Group transfer to 39 Chinese "999" and "San Jiu Wei Tai," arrived in arrears 620 million yuan mark; Xoceco Electronic To 327 million transferee shareholder Xoceco "Xiahua" series of trade marks, offset by major shareholders after the debt needed to pay 175 million in cash. Baiyun Mountain to Baiyun Mountain Group "White Cloud Mountain" series of trade marks under reverted to account for the satisfaction of its 106 million outstanding. The third lucky, the largest shareholder of "sacrifice" trademark fees to help the plight of listed companies, to consolidate its profitability. TCL TCL Group to help Multimedia Technology Holdings Limited losses, allowing its wholly owned subsidiary TTECorporation Thomson in Europe and free trade marks. Haier Group and Qingdao Haier Investment Qingdao Haier listed companies free of trademark usage. More reasonable but a few examples, the listed company directly owns trademark rights, such as Changhong Group trademark intangible assets valued 1.378 billion yuan will be transferred to a listed company, Sichuan Changhong. In fact, the trademark of this intangible asset can be described as a gray area. As sensitive transactions, information disclosure of listed companies in a number of core issues on no account for the full, many trademark caused investors to question the transaction. Major shareholders of listed companies occupy real gold funds Silver , While the real value of pay Shique with great uncertainty of intangible assets, improving capital structure of listed companies do no good. And trademarks used on large shareholders, the transfer of accounts receivable to offset, although from a financial point of view to reduce accounts receivable listed companies, but the huge amount of amortization of intangible assets may further drag on company performance. Reason for such a problem, find the reasons why from the institutional environment: China Securities Law Regulatory requirements on Trademark rarely, only in the "Initial Public Offering Stock Application file "to explain the trademark ownership situation. Especially for the original is not well-known trademark, the definition of ownership and use rights are vulnerable to neglect, once the value of trademarks to increase substantially conflicts will be inevitable. The root causes of institutional problems remain. Brand dispute reflects the development of listed companies in their own conflict between the parent and holding that a listed company Equity Division And due to the dominance. If the realization of full circulation, major shareholders and the interests of small investors to obtain a consensus from the fundamental, the market's "invisible hand" will effectively curb the major shareholders of listed companies from the urge to cash out. As previously mentioned lucky TCL and Haier Group, the reason why the two major listed companies extended the hand of generosity, it is the controlling shareholder of which is more in line with their own interests. After the share reform its controlling shareholders and related parties, particularly the management of shareholdings in listed companies is the value and share price performance is closely related to the secondary market. Circulation is the major shareholder of the market led to a fundamental change of behavior: From brains to find ways to raise cash from the listed companies to improve the performance of listed companies. I am an expert from China Manufacturers, usually analyzes all kind of industries situation, such as armani sweater , men wool sweater.
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