Marketplace: manufacturers up to sing only "exploration style" expert: not difficult to reach agreement with the channel up
Appliances postganglionic price hikes "bluff"
With the peak of the Spring Festival approaching appliance sales, price cuts could have been the stage of promotion, but there have been issued after the Spring Festival appliance manufacturers prices sound. Beijing are the three major home appliance chain, said prices of home appliances after the holiday may not be large. Industry experts believe the vendors on price increases, more a "bluff", "Exploration of the wind" postganglionic
Consumption Prices are on the affordability of home appliances.
Appliance "going up" constantly
Before Siemens Foreign claims its sales of home appliances in stores across the board price increases from 5 to 10 percent, and said main reason being
Raw materials , The rising labor costs. America's manufacturers and other home appliances, said the "price increase trend," saying, but has not yet been clearly expressed to raise prices.
Yesterday, the reporter interviewed a number of appliance stores found that "post-holiday prices certainly" is
TV , Refrigerator, washing machine and other promoters of the same goods argument. North Third Ring Road, a home appliance store sales personnel vendors told reporters after the Spring Festival, 32-inch flat panel
TV Will generally rise from 300 to 500 yuan, increase 6% to 10%
Air conditioning Postganglionic sales price, said upward. "With
Steel Rising raw materials, household appliances certainly have to rise ", Rongshida
Refrigerator Sales staff, said in February up to the refrigerator to allow things up 200 yuan. "Now is the promotional period, the price is relatively low, preganglionic
Buyer Power benefits. "This is the number of sales staff" promotion recommendation. "
Marketplace: prices unlikely Relative to the manufacturers and promoters claim that post-holiday prices and Beijing are each appliance stores, said: "post-holiday price increases may not be big." Currently,
States United States Suning, Dazhong three appliance stores during the Spring Festival is ready to cut prices.
Beijing Suning Marketing Department official told reporters, Su Ning brand products have been the United Nations, a joint venture set up promotional discount brands, the average home appliance product price cut of 10% to 15%. "Appliance manufacturers can not raise prices before the holiday, they were unwilling to give up the New Year sales markets," the official said, "At present, more intense competition itself appliance brands, plus the price of the inhibition of channel providers, home appliances postganglionic prices very unlikely. "
Sized Electrical Mao Xiaojun, general manager has expressed a similar view: "large and medium sized companies now have not received notification of price increases on household appliances."
"Compared with the Siemens high-end brands, not all brands and products have the courage and capital prices," Yan Xiaobing, general manager of Gome Beijing branch, said, "Siemens positioned in the high-end consumer, consumer were not high on the price sensitivity, and in the foreign brand of ice wash, Siemens, a dominant, and in the melee and price sensitive brand of TV air-conditioning market, manufacturers can not easily price increases, are at the stage watching each other " .
Manufacturers "explore wind" Festival on the market
"At present, the home appliance manufacturers in the adoption of 'prices' test the market, if the consumer response will be strong price increases," Liu Buchen, experts believe that home appliances, steel,
Plastic And other raw materials, and labor costs, price increases in household electrical appliance manufacturers will become stronger and stronger.
"Appliance prices is very difficult," said Liu Buchen, appliance manufacturers of consumer price increases not only the capacity to observe, and home appliance chain channels needed to reach agreement, but the low prices to attract consumers, appliance stores, and unwilling to increase the price of home appliances. Appliance manufacturers to
Digestion Costs, probably by promoting new ways of "hidden" price increase.
The Lunar New Year is the appliances before the holiday shopping season, after the holiday selling season is, the experts said, to sing about post-holiday prices before the holiday makers, business is actually a means of pre-holiday sales, do not rule out a release, "Smoke Screen "possible. I am China Manufacturers writer, reports some information about aluminum bistro table , ergonomic keyboard arm.
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