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Role of Domain Age in Search Engine Ranking by John Anthony
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Role of Domain Age in Search Engine Ranking |
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Website Promotion
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The age of the domain name has a very significant role to play in having the website ranked well on search engines. Search engines like Google take the age as a measuring tool for authenticating the website. If the domain is old and boasts of a strong PR, then the worth invariably goes up. Since trust is built gradually with time, Google pays a lot of attention towards this factor. Experienced web masters and even veteran developers are very well aware of the fact that more the age of the domain, more the chances of doing well. Every SEO Services India enterprise would also propagate the same thing that gaining the confidence of the search engine with time is very important towards attaining good search engine rankings. Some have also opined that indexing and ranking algorithms of Google give preference to the age. Search engines love stability and this is the virtue they look for in domain names. Domain names that have spent a lot of time in the market will always will always be rendered as stable by the engines and held highly. Older domains have more chances of gaining links and capturing efficient search engine positioning. At the same time, while buying an older domain name, it has been suggested by SEO Services India. enterprises that one ought to check out their indexing. The domain has to be matured and well established. Penalized older domain names are not even worth a cent and should be discarded as an option right away. The way back machine can be can be used for determining the indexing of the domain name. Domains that are well established help visitors in locating the most trustworthy websites out there on the block. Search engines will forever be biased towards websites that have been hanging in for a long time rather than those which might fizzle out within no time. Examining the domain age is of paramount importance as the factor is used highly by search engines to value websites. The true value of the website is gauged by search engines only through its age, a parameter that the engines follow blindly. They believe that the website only becomes credible if the survival has been for quite a long time. Just like the experience of a professional is taken into account before hiring the person, the age of the domain name is also considered before passing the verdict on it. Age is very important as it not only vindicates the longevity of the domain name but also establishes the fact that the website has survived tough times and is doing considerable business. Search engines become very finicky and all these facts ultimately lead to the search engines lauding the websites by giving them a very high rank on the result pages. Domain names are also like wine, the older they get, the better are they considered to be. This dictum is followed thoroughly by engines during the rank allotment process.
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