In simple terms Web 2.0 can be defined as the second generation of web development. Being considered as the new version of World Wide Web, its introduction has redefined the web development industry and has definitely given new dimensions to internet world. Moreover Web 2.0 can be considered as a different form of web based communities that intend to improve creativeness, user interactivity and sharing of information between users. It is important to understand that any website that has been developed in Web 2.0 includes plentiful practices, some of the usually executed practices by websites, are: • Facility for content syndication through RSS or Atom • Facility for web content creation through users • High-end Application programming interfaces • Weblog-publishing tools Looking at the present scenario, Web 2.0 is gaining its fame in cyber world. The speed and ease at which Web 2.0 application has been built is getting world-wide acceptance. No doubt, today Web 2.0 has the ability and can assist and improve your business in many different ways. Web 2.0 application offers better flexibility to IT departments so that they can give other workers more power to customize applications in accordance to their need. As a result this further helps in improving the work proficiency and productivity. These days’ Web 2.0 technologies are increasingly being used to pick up efficiency and improve communication between organizations. As per O'Reilly and Battelle, architecture of participation that facilitates users to add website content helps in creating network effects and Web 2.0 technologies have a propensity to promote innovation in website by pulling features from independent developers. Web 2.0 technology certainly encourages lightweight business models. Today, if one try to relay Web 2.0 to a conversion of some websites from cut off information silos to any interlinked computing platforms that easily operates similar to locally-available software in the insight of the user then it won’t be wrong. Web 2.0 contains social element where customer can generate content, and has freedom to share or re-use that information. This indirectly helps in raising the profitable value of the website to businesses, as users can easily carry out more activities online. Apart from this, Web 2.0 websites also provide facility for users to perform more than just retrieve information. It provides Network as platform computing and thus permits its users to easily run software-applications completely through a browser. Web 2.0 websites also offer a user-friendly interface that is based on Ajax Flex or any other rich media. Thus Web 2.0 has become one of the major tools that can help your online business. If you are still concern about Web 2.0 application or planning to develop your website on Web 2.0 then your choice is right. Rakhi, is a SEO copywriter, SEO Executive at open source web design development company India that offers Web 2.0 application development, Web 2.0 website development India, Web 2.0 websites India.
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