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In a recent survey, it came to notice that there are over 65% users who use mobile applications in the enterprise. With the increasing popularity of smartphones and enterprise mobility solutions, there is a new trend that has changed the dynamics of the market. It is a common practice among organizations to issue official smartphones to its employees. It is an easy way to implement enterprise mobility as well as keep the company data secure. But lately there has been a change in the policy of many companies who are allowing their employees to bring their own device (BYOD) to work. This has created a security headache as it leaves the corporate data vulnerable. Due to the fact that the employees also use these smartphones as their personal device, they tend to install many third party applications that might leave their enterprise data at risk. Also these personal devices are the property of the employees and if stolen without effective IT policies in place to secure the contents of the device, can lead to corporate data manipulation. There is a big question in the minds of many IT administrators as to how they can protect the intellectual property of the company on the employee owned device. The only possible solution is to have a strong Mobile Device Management solutions in place to ensure that the enterprise data is kept secure while managing the device apps and information. The mobile app developers thus need to take in account, before taking on any enterprise mobility solution, the deployment considerations on an application level. This app-centric approach rather than device-centric approach for for managing access and the distribution of approved apps, has given rise to the growing trend known as Mobile Application Management. There are some platforms like SUP (Sybase Unwired Platform) that make it very easy for mobile app programmers to develop applications for enterprises. Moreover by incorporating flexible IT policies to ensure device compliance, it becomes far easy to support and manage devices within the IT infrastructure, log and track them through IT asset inventory, and secure corporate information. In the end there are many key points that need to be put into consideration before implementing any enterprise-wide mobile strategy and allowing employees to bring personal devices into the workplace.
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