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Running a company of any size is difficult, and many business owners do not stop to consider the impact that their chosen telephone number will have on their revenue at the outset. Vanity telephone numbers can be very powerful, and they are always worthy of consideration. Name Recognition The most obvious power that vanity telephone numbers provide a business is name recognition. This simply means that by associating a business with a vanity number, consumers are more likely to remember that business when it really matters. While it has been shown that the average human brain can recall a series of up to seven digits with relative ease—at least for a while—it can remember words or phrases much easier and for a longer period of time. Therefore, when a business wants to ensure that their name will be recognized and that they will be remembered, a vanity number is one of the best options available. Branding The branding opportunities that come along with the decision to purchase vanity telephone numbers are almost endless. While it is a great idea to provide consumers with a number that is easily remembered, it is an even better idea to associate this telephone number with the products and services that the company offers. In doing so, business owners can generate an almost automated response in consumers, especially if the numbers are repeated with commercialization and advertisement. Make an Impression on Other Businesses Any small business relies on other companies to help them along in their endeavors, and vanity telephone numbers can have a significant impact on these other companies as well. Just like branding works for consumers in the real world, it can also work to improve the number and quality of business contacts that a business has in its inventory. With this being said, powerful business contacts have the potential to help any size company thrive, especially when it comes time to expand or branch out into other types of products and services. Banks, manufacturer advertising firms and more will all view a business as more credible when it is associated with a vanity number. Vanity Numbers and Other Technologies Though vanity numbers are beneficial in their own right, they become even more so when they are used in conjunction with new communications system technologies. Virtual phone systems are always the best choice, because they are easy to use, provide multiple lines and features, and are incredibly affordable when compared to the alternatives. When a vanity number and a high-quality virtual phone system are used together, they can make a business appear much larger than it actually is, and this gives consumers a sense of comfort when it comes to making purchases. Businesses will also be better equipped to handle the larger volume of calls that the use of a vanity number is sure to bring in. The power of vanity telephone numbers should never be underestimated, even when it comes to the smallest of businesses. Large corporations and small outfits that operate out of basements will all reap the benefits of well-advertised vanity numbers.
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