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Appliance Giant Announced Mid by big tree





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Appliance Giant Announced Mid by
Article Posted: 09/19/2010
Article Views: 22
Articles Written: 1033
Word Count: 780
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Appliance Giant Announced Mid


 
Business,Business News,Business Opportunities
2009 interim results show, first half of 2009, Shenzhen Konka were achieved

Sell Income of 5.172 billion yuan; a net profit of 80.302 million yuan, with basically the same as last year; to achieve earnings per share of 0.0667 yuan. As the home appliance giants have announced mid-year report, it was discovered in China

Flat Panel TV Market is increasing rapidly. Konka Group Board Secretary and Xiao Qing, said first half of 2009, Konka actively to overcome the Screen sharply, thus pushing out of the mainstream specifications such serious difficulties, seize

Bringing home appliances And TM to the opportunity, through the strengthening of cooperation in upstream, platform upgrades, launch of new energy-saving measures such as flat-panel TV sales to grow rapidly. Because of

LCD screen Module and the module body and out the impact of rising prices, the company flat-panel TV growth potential has not yet fully realized the profit has also been some impact, but the company maintained net profit last year was essentially flat.

Into 2009, TV Ushered in the industrial sector turning point. Face of the global economic crisis all the unfavorable situation, since 2009, China's color TV market volume declined. According to Ovid data show the first quarter of this year, China's color TV market, volume fell 26%. But the flat-panel TV is the explosive growth occurred, the overall industry growth of 80%, Konka sold 1.8 times more in order to increase the lead.

The PRC, from the most recent statistics show that the overall market share Konka TV products ranked first,

CRT TV share content, amount to maintain double-first, and nearly 7 percentage points ahead of the competition; flat-panel TV market share by the domestic and international brands all ranked No. 5 to No. 2. Cast, Cathay Pacific and other institutions that the economic crisis, although analysts in the coming period will affect the stability of corporate earnings, but remained on the Konka "prudent overweight" rating. Other analysts according to the progress of rural areas and energy-saving appliances

Environmental protection The development process, that Konka is "the ideal anti-risk investment products."

2009 first half, Konka flat in the products to energy-saving products industry occupied high ground. Konka, developed the first energy-saving campaign in China HDTV i-sport80 series, as the lead in achieving energy efficiency by 52% since listing in March from more than 350,000 units sold quickly, a market star product. With the energy of 80 series, 81 series Variable Frequency competitive products, Konka flat overall sales in June grew 166% over last year.

2009, the state continued to increase in promoting "home appliances to the countryside," the intensity of the same time, have launched the "energy-saving projects that benefit", "TM" and other policy measures to stimulate domestic demand. This not only changed consumer buying behavior, and home appliances enterprise sales model, is also home appliance enterprises to improve product mix opportunities. According to reports, since the "home appliances to the countryside" policy since its introduction, Konka time in less than six months to complete a total of nearly 2,000 channels of the terminal 23 stores the flat market of the transformation to a city and prefectural, and county market linkage development, Konka County market local sales of close to 6 billion yuan, up by more than 20%.

Multimedia marketing division, according to president of Konka Mu Gang, Konka closely follow the trend of national policy, actively make innovations in marketing, optimizing product sales structure. First half of 2009, Konka was launched first in the nationwide "to respond to national call, the first TM" theme activities, launched the "TM" and energy-saving products "double subsidy", the joint upstream and downstream industry chain, to carry out store promotion, community marketing, television networks and a series of innovative direct marketing activities, Konka energy-saving flat panel products spread quickly throughout the country.

Xiao Qing, said energy-saving campaign as Konka HD i-sport80 series continued selling in the high-end products, making the company the proportion of high-margin product sales increased greatly, driven flat-panel TV business to enhance profitability . Second quarter of 2009, sales revenue essentially flat with last year's case, Konka net profit up 19.65%.

2009 first half, in addition to the heavy volume growth of flat-panel business, Konka mobile phones, white, LED, home appliances and other diversified business environment is also detrimental to achieve sustained growth in the face.

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