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| Articles by Bubba Mills |
11. Communicate Your Way To Higher Sales With DISC
July 15, 2015
Today's article is all about communication. Let me start with a story:
A woman was standing in front of the mirror and said to her husband: "Oh my love, I'm so fat and so ugly. I really need to hear a nice compliment." Her husband replied: "You have great vision."
Oh the trouble we ca...
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12. 5 Tips to Tap the Growing Hispanic Real Estate Market
June 23, 2015
Here's an undeniable fact for you: Hispanics are playing a huge role in the U.S. real estate market and they'll continue to do so. Ignore this point at your peril.
The Wall Street Journal has just reported that Hispanics are the fastest growing segment in both first-time buyers and in the lu...
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13. Taking a Bite Out of the Sandwich Generation: 5 Tips for Working With Multi-Generational Buyers
May 16, 2015
Here's some food for thought: In 2012, 57 million Americans lived in multi-generational households, double the number from 1980. It's called the "sandwich generation" - parents sandwiched between their kids and their own parents - and the trend continues to rise.
The National Association of R...
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14. # (Hashtag) Reaching the Millennial Market Through Social Media
April 24, 2015
The old adage in marketing says if you aim at everyone you'll miss them all. I know Realtors sometimes fall into the trap of attempting to reach everyone and then scratch their heads when they only hear crickets chirping. If you're one of those (or even if you're not), stick with me and I might be a...
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15. Think Local and Win This Spring Selling Season
March 16, 2015
When you travel half way around the world you're guaranteed to get two things: time to think and a sore butt. Fortunately for you in this article I'll be sharing an item I thought about and not issues of my rear end.
To fill you in, I spent a good chunk of February teaching workshops in the l...
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16. The Art of Getting Referrals: Five Sure-Fire Ways to Get More Referrals in 2015 and Beyond
February 16, 2015
Wouldn't it be great if you didn't have to market your services? Just serve and help clients all day - it's why you chose real estate in the first place, right? To help people. But if you're like most Realtors, you're likely working your butt off just to get those clients.
So what's the answe...
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17. Get Your Year in Gear: How to Create a Business-Winning Plan for 2015 in One Hour
January 16, 2015
Baloney! That's what I say to those who think building a business plan should take days, weeks, even months. And I say baloney again to those who think a plan has to have a bunch of pages with graphs and charts.
I know for a fact that Realtors don't have that kind of time. But I also know eve...
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18. How to Tap the House-Buying Generation
December 09, 2014
A few weeks ago, the National Association of REALTORS® (NAR) reported that despite an improving job market and low interest rates, the share of first-time buyers fell to its lowest point in nearly three decades.
NAR added that this is preventing a healthier housing market from reaching its...
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19. Here's To Happy (And Safe) Holidays
November 25, 2014
The headlines are shocking:
Armed Men Rob Real Estate Agent at Gun Point
Philadelphia Police Arrest Two in Carjacking of Realtor
Real Estate Agent Found Dead, Buried in Shallow Grave
That last headline recounts the story of Arkansas Realtor Beverly Carter, who was murdered i...
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20. Opening Doors To More Sales With Open Houses
October 11, 2014
A recent National Association of REALTORS® (NAR) survey found that nearly half of buyers used open houses as a key part of their home searches.
Plainly stated, if you're not holding open houses, you're not opening doors (literally) for your business. And why not hold open houses? You're k...
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Author: Bubba Mills
