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| Articles by Gregory Anne Cox |
1. 404 Page Not Found — Something needs your attention
July 18, 2018
That beautiful website you worked so hard on and checked 12 times for glitches before launching harbors a sleeping saboteur. For reasons unknown and mysterious, what once worked will break. And you don’t even have to be in the room.
That perfect image you finally found for your best blog pos...
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2. Lose your mind (in a manifesto) Part 2
June 14, 2018
Last article my bold claim was that in order to get to clarity on your message, mantra, or answer to “what do you do” question, or even make a big decision, you had to lose your mind.
One fun way to do this is to write your manifesto. If you involuntarily rolled your eyes thinking manifestos...
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3. Lose your mind. Find clarity
June 11, 2018
In my humble opinion, what’s missing on the way to clarity — and why so many business owners struggle to have it — will surprise you. You must lose your mind. Wouldn’t it be great if you could set your mind aside now and again and be infused with the creativity that created flowers, ...
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4. Can you tell me why you're the better choice?
May 19, 2018
It’s planting season. My usual part-time workload has temporarily doubled. My expertise is in flowering plants, perennials and annuals artfully overflowing their pots and landscapes drenched in color. This year, my vegetable gardening colleague brought new life into the world in the form of a daug...
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5. The Passive Income Myth
April 16, 2018
According to the IRS there are three categories of income: Active, passive, and portfolio.
Active is what it sounds like. You do income-producing activities that you get income.
Portfolio is also what it sounds like. You invest money into things like stocks, real estate funds, or oth...
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6. Sign Up Now is a call to action on life support. What to say instead
April 01, 2018
Some might even say the ubiquitous “Sign up now” in proximity to the words Newsletter or Updates, is not a call to action at all. Literally, yes, it is telling someone to take an action, but it’s not engaging.
Wait, let me be honest, it’s worse than that.
It’s boring.
Boring ...
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7. How to know when to invest in "that new thing" for your business
March 09, 2018
Keeping up with all of the new tools promising to make our business lives better, more successful, easier, and do it all or less than the other guy’s new thing is impossible. I Googled “new tools for business” and the G-ster returned 863,000,000 entries. Now let’s say that 99% of those are not high ...
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8. 5 Reasons Your Potential Clients Are Going Somewhere Else
February 16, 2018
Marketing is hard work. And I believe if you are reading this, you care a great deal about how your customers, clients, and the marketplace feels about you.
Reputation is critical to a successful business, and so is making it easy for people to find you and engage with you. Every marketing s...
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9. People can see through the BS.
January 20, 2018
An email just landed in my inbox that fueled this rant. It was a partner promotional email for someone who is doing a new program launch. That’s fine, I get value from many affiliate promos from people I follow. My issue is with the way this partner framed the urgency piece to get me to sign up for ...
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10. Whose Bio is this? And why I hope it isn't yours
January 20, 2018
It’s awkward to talk about ourselves. How to reveal just enough of who we are as a person and combine it with our rock star skills and expertise without bragging or boring people?
And yet we must figure it out. Writing your bio may cause crabbiness or nausea, but it is an important part of y...
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TIM FAY
After 60-plus years of living, I am just trying to pass down some of the information that I have lea...more
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LAURA JEEVES
At LeadGenerators, we specialise in content-led Online Marketing Strategies for our clients in the t...more
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ALEX BELSEY
I am the editor of QUAY Magazine, a B2B publication based in the South West of the UK. I am also the...more
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GENE MYERS
Author of four books and two screenplays; frequent magazine contributor. I have four other books "in...more
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SUSAN FRIESEN
Located in the lower mainland of B.C., Susan Friesen is a visionary brand strategist, entrepreneur, ...more
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STEPHEN BYE
Steve Bye is currently a fiction writer, who published his first novel, ‘Looking Forward Through the...more
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SHALINI MITTAL
A postgraduate in Fashion Technology. Shalini is a writer at heart! Writing for her is an expression...more
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ADRIAN JOELE
I have been involved in nutrition and weight management for over 12 years and I like to share my kn...more
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JAMES KENNY
James is a Research Enthusiast that focuses on the understanding of how things work and can be impro...more
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Author: Gregory Anne Cox
