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HOW TO RESPOND TO NEGATIVE REVIEWS by surbhi 233
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HOW TO RESPOND TO NEGATIVE REVIEWS |
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Business
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EBRIKS SEO COMPANY INDIA -Replying to reviews is an excellent way to discover what consumers think about your product or service, learn from and build goodwill with your customers. But reviews could be negative as well. For business owners, the propagation of negative reviews online, are the most unwelcome. Bad reviews can feel like a slap on your face. We deeply care about our businesses, and it hurts when people say terrible things about our business. For sole proprietor and founders, bad reviews can even feel like a personal attack. Bad reviews can not only damage your ego, but can also affect your business adversely. But the good news is that there are ways in which businesses can respond to these negative reviews and also engage in damage control. Before replying to a negative review, take a long deep breath and think hard about your answer. But be extremely cautious. If your reviewer feels that you are being condescending or rude in any way, he or she may get angry and make the situation worse than before. He or she may copy and paste your message all over the web and show you in a negative light. So just keep your correspondence simple. Thank the customer for providing invaluable feedback and for taking the time out to write the feedback. Take full responsibility for the problem and do not pass on the blame to someone else. Let them know of your full intention of rectifying the problem or the actions you may have taken or are going to take to correct the issue. Apologize to the customer for the inconvenience that may have been caused. Also emphasize how valuable the customer’s business is to the organization. If appropriate, offer discounts or refunds to show that you care and are zealous about maintaining the customer’s business. This will go a long way in earning the trust of the customer. Respond to constructive criticism quickly and emphatically. Make sure that you make every effort to publically redress the issue. By establishing a contact with your reviewer and building a sincere human relationship, you have the opportunity to redeem the situation and even change the perspective of the consumer for the better. We have heard of numerous success stories from business proprietors who were polite to their reviewers and were consequently able to build a fruitful relationship with the customer. You can also go ahead with innovativestrategies planning to respond the negative reviews.
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