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While I won t claim my ears are golden enough to pick out everyvariation in detail among the different ears-on demos, I can saythat even with two speakers, the MDA audio sounded great. In thatstereo setup, the helicopter whirring overhead had a height toit more than just the physical placement of the speakers. Andindividual objects the growing wolves, police sirens, and alarm atthe end somehow sounded like they had more room to be themselves,as it were. In other words, the MDA audio kept everything clear andseparate. (In my demos, the render app was running on a PC.) I also got to experience an interactive use of MDA. I watched partof a recorded college football game, while SRS director oftechnology, J. Todd Baker, sat next to me with an iPad. On thatiPad was a controller app that he used to with a tap and drag ofthe finger move the announcer s audio to another part of theroom, silence the band playing on-field, and activate the spanishlanguage feed. Why it s cool For sound designers and mixers, MDA means the promise of lesswork a mix once, use anywhere approach. For studios andbroadcasters creating audio soundtracks, it means a lot moreflexibility, and the potential to use an open system. Unlike otherproprietary systems, MDA is also a royalty-free standard, andcodec-independent it can use AAC, Ogg Vorbis, or even codecs likethose from DTS and Dolby. For consumers, it means a potentially more realistic-sounding audioexperience regardless of your AV setup. Where and when you might see it If SRS is successful, MDA could wind up in game consoles, AVreceivers, set-top boxes, cable/satellite feeds, digital movietheaters, amusement parks, iOS and Android smartphones and tablets,computers, and DVDs and Blu-rays, to name a few. The company is close to delivering an SDK for digital audioworkstations and to create the renderer/player needed for a deviceto process the MDA signal. A streaming SDK will follow as well. AndSRS has been talking to cable and satellite operators, soundmixers, and studios about implementing MDA and has, notably, seen alot of interest from these content creators in the openness of thesystem. The company expects to see MDA-encoded audio andMDA-enabled products rolling out in the next year. And with the recent announcement that audio giant DTS will acquire SRS Labs by2013 , it looks like SRS will have the clout and reach to make MDA areality. I am an expert from cctv-ir-cameras.com, while we provides the quality product, such as CCTV Dome Cameras Manufacturer , CCTV Box Camera Manufacturer, Waterproof IR Camera,and more.
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