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Three Tactful Online Marketing Tips for Book Authors by aiesha wells
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Three Tactful Online Marketing Tips for Book Authors |
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Books
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When an author writes a book, he yearns for recognition, fame, and money. And these come when his book picks up sales. Merely getting your book published shouldn’t make you content and on top of this world. The real signs of success are readers wanting to grab your book fast and you garnering positive reviews about your book. So, if you wish to have success of such magnitude and speed for your book, follow these tips for marketing your book. Start Early: Marketing a book online requires you to step out into the internet and get the word across the readers through various channels. However, if you do it after your book is published online as an EBook or in print, you will be very late. So, don’t wait for the day of publishing; start early. But yes, you must get a go-ahead from your publisher before you begin. Don’t be overconfident thinking your book is a masterpiece and so will be published. Let the publisher decide before you put in any efforts towards marketing your book. Spread Your Social Wings: Get social with many; this means do not restrain your online marketing efforts to a few social media. Sign up with many like Facebook, Twitter, Google Plus, and others to set up an active presence for your book. Set up a separate page for your book and do not keep promoting under your name. The book’s name matters more to the readers than you as an author. Publicity will be yours by default when your book becomes popular. Don’t keep on discussing the same extract from your book again and again. Try bringing some variety into your social media discussions by analyzing from various angles. Participate in Active Discussions: Set up blogs in order to start an active discussion; ask your friends, who have read your book, to write reviews for you even if it is early. This will act as a warm-up thing for the readers and will serve to build up interest in them. So, make sure you do not share everything about your book all at once. Maintaining the mystery factor is of ulmost importance, else no one would want to read your book. Use titles and phrases to build up excitement amongst book lovers so that they make an effort to read about it and buy it after it is published. Start talking about your book not with a direct motive of garnering book publicity but as if you want to convey something to readers that will benefit them or will touch their lives in some way or the other. Let the focus be them and not on you if you really want to be successful.
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