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What is article submission? Like the name suggests article submission is the practice of creating/using articles that are relevant to your small business or niche and posting them to article directories/blogs on the internet. It's one of the most popular,most effective and oldest ways to develop a great reputation online and obtain strong back links to your website. How does this work? How can you take full advantage of it? Lets tackle these step by step. Exactly how does article submission work? Article submission is a relatively basic process but can also be time consuming. First you need to have unique content in article form, containing your target keywords you need to rank for in the body of the article, and information that will bring value to the reader of the article. Now you don't have to write these articles yourself, there are many services that will write unique content for you, like elance, fiverr, virtual assistants etc. Once you have your article, then you need to create accounts at reputable article directories so you can submit your articles. The more established the directory, the more valuable the backlink to your website will be. The content directories will be happy given that they have unique, quality written content for their visitors, and your satisfied because you have a strong back link to your website, plus any direct traffic from folks that are reading your submitted article, which can be significant. - How to choose directories for submission. There are lots of article directories available that you can choose from however, many of these have little or no authority (are not identified by search engines) and will therefore offer you minimal results. If you are trying to receive high quality links, ask these types of questions when selecting where to publish your articles: - Is the directory popular? Make sure that they achieve a high ranking among the writing and submitting articles sites. How would you know? Simply do a quick Search engine for article directories and the ones on top will be the high quality web sites. - Does the article website have appropriate categories? For you to obtain a wide audience, you need to ensure your articles are submitted within the appropriate categories. Make sure that your area of interest is among the categories offered. - Exactly what are their submission suggestions? This will give you an idea as to the amount of effort you will need to get your own article authorized. Things like word count, grammar, links and also keywords, variety of articles allowed daily etc need to be taken into account. - Signing up and also creating an author biography. When you have opted for handful of article directory sites, its time for you to make your author bio. This is where you leave links back to your website, in form of url and/or anchor text. Anchor Text is where you have your keywords written out and they are a clickable link, so the search engines will associate that set of words to your website since its linked. To make a link clickable, use this: your keyword. You enter the website where you want your keywords to link to, enter it where it says "www.yourwebsite.com". Enter the words you want to be clickable where it says "your keywords". - Reading through the policies and submission rules,then developing an article. Together with your author biography prepared, its time for you to make your entry into the local community by publishing your initial article. Even before you start, review the guidelines after you are finished writing, make sure that you have everything perfect. One of the most detrimental (and annoying) things you don't need happening is to have to re-do your article mainly because you committed a few a minor infraction. Try and get it right initially. - Submitting the article. Significance is most important when it comes to article creation and submission. Keep in mind that the ultimate reason for your submission is to bring visitors to your website. Also, selecting the right categories is critical. You want to make sure that people reading the article, will then want to visit your site based on the useful information in your article. Helpful Tips There is a long list of do-s along with dont's that can be mentioned but the most critical lies in the start (title) along with the end (bio box) of your article. Your relevancy normally will determine up to 95% of the success of your article and that means you must spend a lot of time setting it up correctly. Capitalizing the first letter of each word, using normal punctuation, making it relevant are some of the things that may help you come up with a great name. Your own resource box is basically where you promote yourself to your readers. The body is the place you give and the resource box is where you take. As the author, this is the chance for you give a short bio, sales pitch, call for action and also a link to your site. To your viewers, it offers the promise of added relevant information. Try to avoid too much selling or self promotion. Writing and submitting articles is one of the simple tools that may works anybody that wants to raise their visibility on-line. It has and always will be a valuable link building tactic despite numerous algorithm changes by the search engines like Google. It is most definitely a powerful backlink building strategy to date.
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