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How to Minimize Risks in Employee Social Media Use by Isoare Nadala
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How to Minimize Risks in Employee Social Media Use |
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Business
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The usage of social media in the workplace has its pros and cons. Social media can promote and instill camaraderie among colleagues. Organizations can use Facebook and Twitter to promote project management training and office events and use it as platform to update everyone on what's going on.
The cons can outweigh the pros, however. Facebook can be used to post incriminating statuses and questionable photos that can destroy an employee's reputation as well as the company's. You have heard of many cases where an employee got fired because of criticizing a boss using Facebook or complaining about office policies and working conditions. It all boils down to differences in what's considered ethical or not. The trouble is, opinions greatly differ when it comes to the subject of ethics concerning the usage of social media sites in the workplace. This covers posting of negative information about a co-worker or superior and using work computers and other office-issued gadgets for social media not related to project management courses.
The waters will always remain murky in this case, but employers can still get a grip in the situation by minimizing the risks involved in employee social media use. This should be a part of the management courses that every manager must go through. Here are some of the guidelines you can use to protect your company or organization.
• Create and expound company policies regarding the use of social media in the workplace. Clarify in detail what's acceptable or not. This covers limiting or banning the usage in work computers.
• Ask the supervisors' help in educating employees and implementing the policies. This should be mandatory for all managers. Make them aware of the details of the code of conduct and the repercussions involved in violating rules and regulations. They should be aware that the rules cover not only the physical use of social media in the office, but also activities in the outside that may put an employee or the company itself in bad light.
• Make a list of people who are allowed to use social media during office hours. Justify why they are allowed to do so.
• Restrict access or usage of company-owned webpages, Twitter accounts, and other social media tools
Keep in mind that restricting usage in work computers is not enough; most employees carry a smart phone or tablets, which they can use to access social media sites. There are factors that you can't control and you can't always monitor their usage. Keep this in mind when designing policies for this particular endeavor.
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