Merlin, bamboo two stores opened Oct. 1 at the same time
Reporter has learned that the National Day Golden Week for the grab market share, the Shenzhen Suning double arrows shot, plum, bamboo two stores will be opened simultaneously on October 1. Industry insiders say the new circle between Suning, stationed in the Merlin and the Bamboo community click, and select the day of opening of the National Day, attempting to use gold holiday
Season kicks off, quite stationed in the community to fully develop the means to promote community shop, community store will be
Industry in the future
Take specializing in community road
Suning, just two years out of seven stores open quickly, not only rapidly changing consumer electronics market in Shenzhen layout, and again two years down the prices of household appliances, Suning to high-end low-cost and "Sincere, Suning service "two-way strategy won Pengcheng consumer favorite,
Are raised. Su Ning, Tao Jinghai, general manager of Shenzhen, said Su Ning, the major shopping district with Huaqiang, Nanshan, East Gate, Phuket, Baoan, Longgang layout perfect ending, marking the Shenzhen Suning has entered a new stage of rapid development. Consumer electronics market segments, specializing in community walking path, Suning has become another major turning point.
Learned that Suningmeilin shops and bamboo shop positioning 3C community shops and area of 5,000 square meters. Merlin shop is located in Shenzhen, Mei Hua Road, New World Department Store, 1 to 3 floor, bamboo shop in North Road, Luohu District, Xu Fei Tsui Chuk Garden Freshwater podium, close to the residential area, easily accessible, are in high-grade mature cell, supporting measures, the consumer appliance market potential.
Community home appliance chain store into a new Yetai
Analysis of the industry, from the entire industry, community stores may be even home appliances
Hot competition in the future, who should seize the opportunities will come to seize the initiative.
The new hot spot operators rush one of the reasons is the high profits. The survey found that some of the new Beijing to open community store appliance sales almost stable at around 12 million yuan, almost equal to urban areas some of the big stores. In addition, the community store with low cost, simple management, financial, human and material resources into small advantages. Now we get together and shop in the central business district rents higher and higher, and in the new community, the rent is much cheaper.
Assistant general manager of Reference of Shenzhen, said Su Ning, the community store sales do not appear despite explosive growth, but sales will be relatively stable, once the buying habits for community residents and community store will feature the brand cultivate displayed. Relevant data, community shop also has a cost and management advantages simply do not have much money, manpower and material inputs, you can get very high profit margins. "Now the major home appliance business through the holidays, new stores opening in the commercial center stage by turns
World War II, again a new low price of greatly compressed appliance home appliance chain industry profit margins, businesses with reluctance, but in order to increase sales, competition for market share, had the unpleasant task, the results ending up badly beaten, miserable . Suning to avoid the spotlight, another way, took a fancy to the appliance stores the new Yetai community management, cost and profit advantage, want to ship Suning Appliance 'carriers' equipment more complete glory. "
Ample supply of "ammunition" Ying Guo
It is reported that, in order to meet the "11" Golden Week and the Merlin shop, Bamboo store grand opening, Su Ning, Shenzhen, as early as 1 month before the start stocking,
, Refrigerator, washing machine,
, Small appliances, digital IT,
Abundant supply and other categories, only the special machine on up to 10 million units, which fell flat as much as 20% to 45%, refrigerators, washing machines, air conditioners from 20% to 30% Heavy, small appliances 1 fold. In addition, during the National Day, there are variety of new products in the Suning Appliance latest
. Su Ning said, confident that with two stores opening and the National Day Golden Week 7 days a heavy volume sales, marketing craze wave Pengcheng. I am an expert from China Computer Parts, usually analyzes all kind of industries situation, such as golf shoes plus , jordan xix shoes.
Related Articles -
golf shoes plus, jordan xix shoes,
|
