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When searching for diamonds in San Francisco, most jewelers will tell a customer that there are four C’s to diamond buying. However, there are two more C’s that are crucial to the process that many jewelers skip over. Cut, clarity, color, and carat are the traditional C’s. Cost and certified are the next two C’s that a buyer should consider when searching for the perfect diamond. Most people invest in diamonds when they are getting engaged, so it’s important to consider the cost of the diamond. The majority of experts suggest that a person spends the equivalent of 2 or 3 months’ salary on the diamond investment. This is important to consider because it gives the buyer a price range to work with. The next C is carat. Carat weight is measured in milligrams, and one carat equals 200 milligrams. The higher the carat weight, the larger the diamond; the larger the diamond, the more expensive it is going to be. Cut is the third C of diamonds. There are many different types of cuts, from princess to round. Choosing the correct cut for the person is most important because different cuts reflect different styles. Additionally, a well-cut diamond reflects more light, which makes the diamond worth more. Clarity refers to the imperfections, or lack of imperfections, found within a diamond. Most diamonds have very tiny cracks or bubbles inside of them. The fewer imperfections found within a diamond, the more valuable and rare it is considered to be. Color has to do with the hue of the diamond. Completely colorless diamonds are considered the most desired, yet many people like yellow and black diamonds and prefer them to clear ones. The less color in a diamond, the easier it is for light to pass through it. The last C is certified. Diamond buyers can purchase certified diamonds from jewelers that tell the buyer that their diamond has been inspected by a reputable agency. This is a great investment for those looking for engagement rings. About the Author: Jahan Diamond Importers offers one of the largest inventories of loose diamonds in San Francisco. We offer both men’s and women’s lines in our superb jewelry and diamond selection. We are committed to providing the highest quality diamonds and jewelry at wholesale prices. Along with working with diamonds, we also work with high end colored stones. (http://www.jahandiamondimports.com/)
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