|
A number of self publishing platforms include plenty of options for supposedly making your books more successful. However, not all of these added bonuses are worth the investment. You need to make sure that you do not pay for these from the self publisher. You will need to get these services from other sites. Cover Art
The cover art is crucial to your book's success. You need to make sure that you get an excellent cover. Stock cover art does not sell well. Most self publishing platforms offer cover art options in their self publishing packages. But you should not buy these. You will spend more on a high quality cover, but it is worth the investment. It makes your book look much more professional, and it is more likely to guarantee you get the results you want. ISBN Codes
It's common for most self publishers to offer to do an ISBN search and register the codes for you. Most of the time, they claim that this service is free. However, it's important that you do not agree to it. Even if they do the ISBN search and offer the code as a complimentary service, you should not take them up on it. To maintain the maximum control of your book, you need to make sure that you research the codes yourselves and then register them. Otherwise, you may not be able to retain full rights to the code if you decide to change printing services. Take the time to learn the ISBN search yourself and then register the codes. You can purchase them in blocks from Bowkers, the only site in the United States that sells them. Press Releases
Press releases are not always effective. They must be clearly tailored to meet the target audience. Otherwise, they do nothing. Don't purchase the press release from the self publisher. Consider hiring someone else to help you develop one that is customized to your book. Most self publishers use stock press releases that have the book information inserted in a template. When you decide to self publish, you may be tempted to purchase everything from the self publisher. But some things should be purchased elsewhere. You need to purchase the cover art, ISBNs, and press releases separately. You can get greater value and freedom by seeking out separate sources. It may cost more, but it will be worth the investment in the long run.
Related Articles -
ISBN search, old books, new books,
| 
